Coke exercise ad banned for misleading consumers

Coke Happy Calories ad

Coca-Cola’s new anti-obesity push suffered an embarrassing blow today after the UK’s advertising watchdog ruled its new TV campaign was misleading to consumers about how difficult it was to burn off calories from a can of Coke.

 

Already have an account? Sign in here

You’ve used up your article allowance

Sign up to read more stories for free

Register now