Heinz has extended its chilli sauces line-up with four ‘thick’ products.
Available now in top-down bottles, the range comprises sweet chilli, jerk BBQ, peri peri and hot pepper (rsp: £1.69/220ml). The launch follows the success of the brand’s ‘thin’ hot sauces range, which has taken an 8.3% volume share of the hot & spicy sauces category since launching in October 2012 [Nielsen 52 w/e 7 December 2013].
The new sauces can be used as a dip or to marinate and glaze meat.
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