1. Sterling

Up: £126.3m

Of course, George Osborne’s trousered most of Sterling’s growth. But still, the £126.3m it’s added to its top line in the past year makes it grocery’s biggest grower. The brand is riding on the growth of the value cigs sector, which is booming as smokers downtrade to offset rising tobacco duty.

2. Cadbury Dairy Milk

Up: £62.5m

Double-digit value and volume growth for a brand that’s worth more than half a billion quid is impressive. Innovation has been key. But the fact NPD hasn’t cannibalised the core Dairy Milk, Whole Nut and Fruit & Nuts lines (these have achieved almost £5m in growth of their own) shows it is in good hands. Watch our video on Dairy Milk here.

3. Warburtons

Up: £44.4m

Warbies splashed out £16m on marketing in 2013 - its biggest-ever marketing investment in the bread category, it claims - and has reaped the rewards. Sandwich alternatives have contributed much of the growth, with sales almost doubling year on year, according to the baker.

4. Coca-Cola

Up: £35.9m

With sales of almost £1.2bn, even 3.1% in extra sales will earn you a spot on this table. But Coca-Cola didn’t just recover lost share from arch-rival Pepsi. Its hugely popular Share A Coke campaign helped Coca-Cola recover the joie de vivre that seemed to be washed away in rain-sodden 2012 .

5. Walkers Deep Ridged

Up: £35.0m

PepsiCo has lost ground to its nemesis in fizzy drinks, but in bagged snacks it’s still cleaning up. Triple-digit growth for Walkers Deep Ridges has propelled it to the number 13 spot among our bagged snack bestsellers. Ridge rival McCoy’s has felt the heat, with volumes down 13.6%.

See The Grocer’s full Top Products Survey.

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