Honey Monster Foods is taking Sugar Puffs into the cereal bar sector for the first time.
Monster Puffs bars, available now in milk and chocolate flavours, are positioned as an alternative to crisps and chocolate. The range comes in single 20g bars priced 45p, or in £1.49 multipacks of four bars. Each bar contains 84 calories.
"Consumers have been asking for a Sugar Puffs bar for years," claimed marketing manager John Price. "People are looking for on-the-go foods that provide a healthier option."
Monster Puffs bars, available now in milk and chocolate flavours, are positioned as an alternative to crisps and chocolate. The range comes in single 20g bars priced 45p, or in £1.49 multipacks of four bars. Each bar contains 84 calories.
"Consumers have been asking for a Sugar Puffs bar for years," claimed marketing manager John Price. "People are looking for on-the-go foods that provide a healthier option."
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