All The Grocer articles in 24 November 2001 – Page 2
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News
Heat rises in processor rivalry as Wiseman gets trial JS lis
Scottish milk processor Robert Wiseman has secured its first listings at Sainsbury the only major multiple not on its books as part of a trial to prove its mettle in terms of product quality and operational efficiency. If the three-month trial...
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News
Rose's gets orange version
Chivers Hartley has given the famous Rose's marmalade a rare brand extension by adding an orange version to the portfolio. The 136-year-old brand is well established for its zesty lime and lemon & lime varieties, but has never before come in...
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News
Somerfield goes for gold with So Good
Rod Addy Somerfield aims to poach premium brand customers from Tesco and Sainsbury with So Good, its new own label upmarket food range. It is particularly looking to steal shoppers who are dedicated to those bigger rivals but still use Somerfield...
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News
Ideal Home
Marketforce £2.50 M Latest news stand ABC 215,676 House Beautiful Comag £2.40 M Latest news stand ABC 123,364 BBC Homes & Antiques Frontline £2.80 ...
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News
an underpinning of instinctive support
Danish bacon has a strong tradition of marketing its brand in the UK. And next year it looks set to return to the small screen with a new campaign that will build on its long history of tongue-in-cheek marketing. John Howard, marketing director of...
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News
If it's Monday it must be Scotland. And it was while visitin
Shoppers at the Tesco supermarket in Callander Road, Falkirk, were evacuated only to witness the store being sealed off by squads of soldiers and police last Saturday afternoon. They had been called in to look at a suspicious package left in the...
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News
MLC: the need to pull the right levers
The fall in slaughter numbers means the MLC levy is also under pressure. So what now for the advertising strategies, asks Julian Hunt British farmers have had everything thrown at them in recent years ruinously low prices, swine fever, foot and...
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Shop that makes news
The Village Shop in Charlton Horethorne, near Sherborne, Dorset, hit the headlines six years ago when a dedicated band of volunteers helped to run the shop so it could remain viable and continue to serve the village. New owners subsequently...
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News
Malibu Melons'
"I love this new Malibu ad. In fact, I love the whole seriously easy-going' series. The juxtaposition of the laid-back surroundings and West Indian accents with the rat race-style' dialogue is hilarious. The acting is great, too; all the...
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News
QUALITY MEAT SCOTLAND
Scots work towards developing eating quality yardstick A new long-term strategy is being drawn up by Quality Meat Scotland to ensure that Scottish meat remains at the top of the market. This involves developing the current farm assurance best...
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News
proof of the pudding from young's
Young's has made its first venture into the festive ale market with Christmas Pudding Ale, which is being sold exclusively by Sainsbury. The yuletide tipple will be on sale in a gift pack, retailing at £2.99, which features a Young's pint glass and...
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News
What's in store?
This year retailers have taken to heart the criticism being hurled at their bacon fixtures and have been busily overhauling them. Waitrose says it has been improved by continual rationalisation and regeneration of the product mix. Its best sellers...
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