All The Grocer articles in 3 November 2007
Previous issues.
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News
Climbing the ladder - Phil Balderamos
What was your first-ever job? I went on a graduate scheme to train to be a recruitment consultant after university, which was definitely not for me. Give us a quick run-down on your career to date. I got into marketing at Mars and worked in brand...
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News
Relationships: whether to work harder or wait and see
Do the relationships in your life warrant enough attention to make improvements or should you see what happens? It's decision time Relationships are funny things. Or at least they should be if they're going to last. I don't just mean a...
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News
Galaxy's £1m Christmas ad
Mars is ploughing £1m into a TV campaign to promote its new Galaxy Mistletoe Kisses this Christmas. The commercial, which breaks this week, tells the story of a gnome who's in charge of creating Galaxy Mistletoe Kisses. Actor Michael...
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News
Up to 20% of milk cost is poured down drain
The dairy industry is effectively pouring a fifth of the cost of every pint of milk down the drain - as a result of serious supply chain inefficiencies. Up to 20% of the cost incurred between the farm and the final consumer added "no...
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News
What the papers said - 3rd November 2007
Asda is planning to report football shirt manufacturers to the OFT unless they agree to supply the retailer with shirts. According to the Sunday Telegraph, Asda wrote to football shirt makers last week to demand they abandon their long-term policy...
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Comment & Opinion
our man from drip Don Pumsey - 3rd November 2007
Well, foul vassals, my accumulator bet was an unmitigated disaster. Not only did Andorra not win the Rugby World Cup, and not only did that asteroid fail to collide with Abbots Langley, but Freeman did manage to deliver his provisional findings...
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News
Imports of airfreighted food up 31%
The amount of food imported into the UK by air freight rose 31%, or 65,000 tonnes, in 2006, following a sharp rise in imports of ingredients for compound animal feed from the US and Brazil, according to Defra. Fewer than 1% of food...
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News
Suso energy drink gets £4m marketing spend
Suso, the healthy energy drink being launched next year by former Coca-Cola and Red Bull executives, will be aimed at 16 to 24-year-olds and backed by a £4m marketing spend, its new joint chief executive has revealed. In his first...
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News
My Alternative CV - Phil Lynas, managing director, All About Food
What's your nickname? Spike or Thistles (due to my spiky hair at university) Who was your first teenage crush and why? Nastasia Kinski When was the first time you got drunk? When I was about 15 on sweet cider at a family party. I haven't been able...
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News
acid test - Yorkshire Tea: Tea Loaf
Expert's verdict: 8/10 ?The packaging works well and has a traditional feel, which makes you think of an old-fashioned tea room. It plays on its heritage and it works. Unfortunately the Try Me Free sticker detracts from the packaging and it is...
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News
ASA upholds claim Flora ad misleading
Unilever has been rapped by the Advertising Standards Authority over a misleading health-related claim in an ad for Flora Pro-Activ. The ASA said the claim that 'three out of four doctors would recommend Flora Pro-Activ mini drink'...
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News
Porridge added to Sugar Puffs range
The company behind the ailing Sugar Puffs cereal brand has added a porridge product as part of the new owner's strategy to reinvigorate the brand and inject "some fun" into the competitive hot cereals market. Honey Meltz from Honey...
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News
Marlboro adds low tar cigarette packs
Philip Morris is launching a third product to its Marlboro brand aimed at smokers wanting a smoother taste and a third of the tar of the standard line. Marlboro Silver contains 3mg of tar compared with 6mg for Marlboro Gold and 10mg for...
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News
campaign trail - Terry's Chocolate Orange has ditched Dawn French for its latest ads
Terry's Chocolate Orange has ditched Dawn French for its latest ads after 10 years of the comedienne fronting the brand's campaigns. Brand owner said it had benefited from the partnership, playing to French's "hilarious and irreverent style". "It's...
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News
The Advice Shop - Alex Hannon Founder Mangajo
Alex Hannon Founder Mangajo "I know from experience that even if you don't have a massive budget you could start a business with a good idea. For example, you can do a lot of stuff yourself. There is no need to spend a lot of money on agencies....
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News
In Brief: Fenwicks gets Bevan; Recycling boost; Wylie promoted; Freshers operations; No agm re-election
Fenwicks gets Bevan Asda's finance director of retail and logistics Richard Bevan will leave the company in December to take up a new role as chief finance officer at independent department store group Fenwicks. Bevan joined Adsa four years ago from...
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News
Air freight label fails to take off with shoppers
Tesco and M&S have admitted that their much-trumpeted initiatives to badge airfreighted fruit and vegetables have had no impact on sales. Though they were coy about the exact figures, they said that there was no evidence yet to suggest...
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News
Special offers push alcohol category into top position
Alcohol has overtaken grocery in the promotional activity chart. Last weekend, the category accounted for 21% of total promotions, seven percentage points more than grocery, which was bumped into second place with 14%.
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News
Salmonella alert shuts Fox's factory
Confectionery maker Fox's has reopened two of the four product lines it was forced to suspend at its Leicester plant after the discovery of salmonella a fortnight ago. The contamination, which was identified during...
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News
BRC sounds alert as violent attack and theft levels soar
Theft levels have rocketed to a 10-year high, the British Retail Consortium's annual crime survey has revealed. The total cost of goods stolen shot up to an estimated £830m last year, with detected theft up 8.5% to £205m and undetected...





