Alcohol <span id="Alcohol"></span> – Page 175
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News
Miller Brands Pilsner Urquell gets new retro bottle
The redesigned bottle uses traditional brown glass used to package the beer – though in a slightly lighter ‘amber’ shade. The bottle has a contoured shape.
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News
Carlsberg directly addresses Stella Artois in new ad campaign
The ‘Trust Your Tastebuds’ push will centre on billboards advertising Carlsberg Export carrying the messages ‘7/10 prefer Export to Stella – 3/10 can still change their mind’
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Comment & Opinion
The alcohol industry should prepare for a bumpy election ride
The furore over Responsibility Deal reports is threatening to push alcohol back to the front of the election campaign
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News
Furore over negative Responsibility Deal report continues as DH claims to 'welcome' review
This morning’s PIRU report has caused an industry storm over the effectiveness of voluntary policy on alcohol consumption
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News
Department of Health-commissioned alcohol report attacks Responsibility Deal, demands more action
Research by the London School of Hygiene & Tropical Medicine said measures on alcohol had been, at best, “ineffective” with actions “poorly reported” by suppliers
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News
'Billion units of alcohol removed' claim is flawed, says report
Claims that up to 870 million of the 1.3 billion units removed from the market were accounted for by changes to the way HMRC recorded beer data
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News
Diageo goes all-out with Pimm's, Captain Morgan, Smirnoff NPD
Pimm’s Summer Crush and Gordon’s Frozen Cooler will be rolling out this month to join the brand’s existing Smirnoff and Parrot Bay pouched products
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Analysis & Features
Palcohol: will US powdered alcohol face PR minefield in UK?
“Palcohol would be very divisive as many consumers would not want it to be available,” suggests Vhari Russell of The Food Marketing Expert
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News
Brothers brings coconut water to the cider market
Brothers Cider is looking to tap the coconut water boom with the launch of a Coconut & Lime cider.
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News
Diageo to roll out Guinness Golden Ale next month
Diageo is further expanding its Guinness brand into the premium bottled beer market with the launch of a golden ale.
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News
Diageo to put 'per serving' calorie content on its alcohol
The company said it believed existing lack of information led to “confusion” among consumers who wanted to know more
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News
Alcohol duty cuts: an industry reacts
After the Chancellor announced plans to cut duty on beer, spirits and cider in the Budget, we get reactions
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News
Monster Raving Loony Party get branded ale in Hogs Back coalition
Hog In The Limelight is a temporary rebrand of Hogs Back Brewery’s Hogs Back Bitter for the duration of the election campaign
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News
Craft beer brewers line up Scottish export deal
Glasgow-based wholesaler JW Filshill has signed up 19 Scottish brewers for its export initiative Craft Beer Clan
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News
Budweiser campaign to help amateur footballers score moment of fame
The Dream Goal competition challenges players to submit videos for a chance to star in the beer brand’s spring TV campaign
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News
Diageo sees value in price-marked packs for Johnnie Walker
The supplier is rolling out 70cl (£16.49) and 35cl (£9.99) bottles of the blended whisky
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News
Pernod Ricard refreshes look of Malibu premix range
Malibu & Cola’s sales rose a quarter last year to £2.26m, while the next bestselling variant – Pineapple – rose fivefold to £1.35m
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News
Scotch Whisky Association calls for spirits duty cut
After fall in Scotch consumption, SWA blames tax which stands at 78% of price of average bottle
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News
Heineken expands Desperados and Bulmers ranges
Desperados Red will have higher caffeine content, while Bulmers gets a Zesty Blood Orange variety
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News
New Zealand wine brand added to Hatch Mansfield distribution
The Te Awa Collection includes six wines under the Left Field label: sauvignon blanc, pinot gris, albariño, pinot noir, malbec and merlot