Alcohol <span id="Alcohol"></span> – Page 267
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Jose Cuervo taps into in-home cocktail trend
Diageo is making further moves into the pre-mixed cocktail category with the launch of a margarita pre-mix under the Jose Cuervo tequila brand. It is hoped the launch of Jose Cuervo Authentic Margarita will benefit from the emerging...
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Maguire's focuses on pear variant
Halewood International is to concentrate on the pear variant of its Maguire's cider brand following the disappointing performance of its apple variant. It is also adding a raspberry flavoured cider to the range. "Maguire's Apple hasn't...
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Tesco to transport wine by canal
Tesco has announced plans to transport its New World wines by canal.The retailer will run barges three times a week along the Manchester Ship Canal, transporting 600,000 litres of wine to a bottling site less than half a mile away where it...
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Carlsberg packs out the booze aisle with offers
Carlsberg continues to maintain its lead in the beer, wine and spirits category, recording 25% of promotional space in the major retailers last weekend.
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South Africa focus will target ethical drinkers
Constellation Europe is planning significant investment in the South African wine industry in an attempt to tap into the European market for ethical products.The company has announced its intention to buy Flagstone, a premium South...
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Sainsbury's widens by-the-case choices
Sainsbury's is the latest supermarket to push wine-by-the-case sales as part of a revamped online offer.Last month Asda indicated it s plan to mirror the success of Majestic Wine Warehouses by looking at by-the-case...
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Festive temptation by cream liqueurs
Suppliers looking to tempt drinkers into cream liqueurs in time for the Christmas boom have launched two products. Constellation Europe is producing Choc Amoré, a cream liqueur targeted at women aged 25 -35. It will be marketed as...
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Westminster urged to stop Scots booze promotion ban
The alcohol industry has asked Westminster to prevent a bid by the Scottish Executive to ban promotions on booze. The Wine and Spirit Trading Association has written to the Department for Business, Enterprise & Regulatory Reform on behalf...
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Shop staff need help in war on underage sales
Retailers are calling for more help from authorities to combat underage drinking, despite the prime minister singling out irresponsible off-licences for punishment. In new research commissioned by the British Retail Consortium, staff said they were...
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Penfolds' ads are unveiled
Australian wine producer Penfolds is launching its first global advertising campaign in six years.The campaign aims to highlight that its employees are driven by passion and quality, not profit. It will run in UK magazines including The...
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In Brief: Angove's launch; Angove's launch; Organic Italian range; Beer showcase
Angove's launch Australian winery Angove's is releasing a new brand in the UK. Redbridge Creek will be available in Sainsbury's from this week in two blends, a Merlot Petit Verdot (£4.99) and a Shiraz Carignan Rosé (£4.79). Win a tractor
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Hillebrand bulks up with dedicated arm
Logistics provider J F Hillebrand is launching a dedicated bulk wine division, Hillebrand Bulk, following an increase in customer demand for bulk wine shipping.In April the company purchased Trans Ocean Distribution, which specialises in...
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Tusker bangs drum with Makro packs
Tusker, the lager from East Africa, will now be available in 12-packs as it attempts to grow its fledgling UK presence through the C&C channel.The beer, which was launched into the UK in single bottles earlier this year, will be stocked...
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Processors' relief at lower cider demand
Bramley apple processors have welcomed the cold summer, claiming it has put the brakes on cider consumption and improved fruit availability.Fourayes Farm, which sells prepared apple and other fruit fillings to manufacturers and...
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Farmer unveils plan for chain of real ale stores
A Norfolk barley farm plans to establish a chain of franchised real ale stores across the country to cater for the growing demand for local British beers and ale. Branthill Farm, near Wells-next-the-Sea, opened its own shop three years...
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Bottle-conditioned ale range at M&S
Marks & Spencer is to champion bottle-conditioned regional beers with the launch of four own-label beers from named suppliers.The line-up includes a Norfolk Bitter, brewed by Woodforde's, a Buckinghamshire Ale from Vale Brewery, a...
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Kopparberg offers two new varieties
A Swedish cider producer is looking to widen the appeal of cider by bringing out a non-alcoholic variant, as well as a fruity option.Kopparberg, which entered the UK's off-trade market in October 2006 with its Kopparberg Pear Cider, is...
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Retailers vow to fight ban on Scottish alcohol promos
Scores of off-licences and supermarkets could spring up on the English side of the border with Scotland if the Scottish Executive forces through "ludicrous" proposals to ban alcohol promotions, Majestic Wine Warehouses chief executive Tim How...
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Carling steps down as Red Bull director
Guy Carling has quit as Red Bull UK's brand director exactly 10 years to the day after joining the energy drink manufacturer. He was responsible for developing Red Bull's marketing campaign and led last month's structural review with Red...