Alcohol <span id="Alcohol"></span> – Page 271
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Diageo makes Almond Baileys brand director
Diageo GB is on the hunt for a new marketing director after promoting Philip Almond to a global role.Almond will become the global brand director for Baileys, one of Diageo's leading spirits brands, which ships more than 95 million...
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World News 15/08/09
US wine company Foley Family Wines of Sonoma has acquired The New Zealand Wine Fund for an undisclosed amount.
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‘Halo effect’ of 4% restores the shine to original Stella brand
While the explosive success of Stella Artois 4% has hogged the limelight in lager lately, sister brand Stella Artois has quietly crept out of the shadows to claw back market share.
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Champagne houses go for revamp as sales fall
Top Champagne houses are pulling out the stops to revive falling sales with revamped packaging and uplifts in marketing activity.Taittinger is revamping the livery of its entire Cuvée range, while Lanson is launching a new gift pack for...
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‘Liver damage’ threat of fizzy drinks – but beer a bonus for bones
Fructose, the sweetener used in many sugary soft drinks, has been linked with increased rates of liver disease by a new study.
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Acid Test: Suffolk Springer
Will this new blended addition put an extra spring in Greene King's step?
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US artisan brewers woo UK retailers in drive to boost sales
US craft brewers are "more than on target" to have doubled exports to the UK by the end of the year, following a concerted push to win more listings in UK supermarkets. Sales to the UK were worth $1.3m (£767,000) in 2008 and were up 90%...
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Gaymer hits record high for output
Gaymer Cider Company produced its "largest-ever" monthly run of cider in June to meet the demand generated by heavyweight festival sponsorship and the heatwave.The company, which sponsored Glastonbury, estimated that its Shepton Mill...
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Cricket fever helps drive thirst for Marston’s Pedigree
Marston’s Beer Company has posted a strong performance in both the on and off-trade for the 43 weeks to August 31, as sales of premium ale rose 31% and ale volumes climbed by 13%.
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Brewers flock to defend ‘Britain’s strongest beer’
Craft brewers have united in their support for independent Scottish brewery BrewDog following government and media backlash this week at the launch of its 18.2% abv beer. Independent suppliers have applauded the introduction of Tokyo, a stout...
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Rhythm & Booze off-licences to trial draught ale on tap in store
Rhythm & Booze is to compete with pubs by introducing own-label draught real ale into some of its off-licences.It will install real ale kegs and taps into its stores over the coming months and serve the ale in reusable, sealable...
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Brewers flock to defend ‘Britain’s strongest beer’
Craft brewers have united in their support for independent Scottish brewery BrewDog following government and media backlash this week at the launch of its 18.2% abv beer.Independent suppliers have applauded the introduction of Tokyo, a...
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Campaign Trail: Snow Leopard strikes a pose
Whyte & Mackay's ethical vodka brand Snow Leopard has been named the official drink for this week's launch party for photographer Rankin's charity photo exhibition Rankin Live. The event is expected to boast guests such as Anna Friel, David...
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Aspall brings Little Creatures range to UK
Premium cider producer and distributor Aspall is introducing Australian ale brand Little Creatures to the UK, as part of an ongoing agreement with owner Little World BeveragesThe five-strong range of 330ml bottles includes Pale Ale,...
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Vodkat gives bottles new updated look
InterContinental Brands is revamping its vodka-style drink Vodkat Schnapps in a bid to further accelerate the brand's sales growth.In Vodkat's first makeover since its launch in 2005, the lion emblem will be made bigger and feature on...
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Brewdog bites back at binge drinking claims after launch of 18% abv Tokyo*
Independent Scottish brewer Brewdog has come under fire from alcohol campaigners after launching an 18.2% alcohol content beer.
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VAT and duty to impact volumes as much as 5%
Drinks suppliers have warned that the government's disastrous VAT and duty hike double whammy could lead to a fall in volume sales of up to 5%.
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Can new £100m campaign resolve the binge drinking problem?
The latest campaign against binge drinking will favour subtle persuasion over scare tactics. But will it work, ask Nicolette Allen and Richard Ford
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Ibiza's perfect drink for girls to hit off-trade
A sparkling wine cocktail range billed as "the perfect drink for women" and initially launched for Ibiza holidaymakers is set to hit the UK off-trade this autumn.Ibiza Ice - available in White Isle, which is made with white wine, melon &...