Alcohol <span id="Alcohol"></span> – Page 273
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News
Thatchers to adopt Green Goblin cider
Green Goblin cider is joining the Thatchers portfolio in a new deal with the brand's owner, Marston's.Thatchers will take over sales, marketing and distribution for Green Goblin from the end of March. It started producing the cider three...
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NewsAcid Test: Sun Beach Cocktails
Reminiscent of a beach holiday in Spain, Sun Beach's Pina Colada encapsulates the combination of the flavours of pineapple and coconut, to leave a refreshing yet rich and fulfilling taste.
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NewsCoca-Cola Enterprises and Diageo join forces for ‘a Better Summer’
Coca-Cola Enterprises and Diageo have joined forces for a cross-merchandising, joint marketing campaign that is predicted to be worth £230m in sales by 2012.
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E&J Gallo says 2010 will be ‘the year of the foot’
E&J Gallo is billing 2010 as "the year of the foot" as it targets number one UK and global brand status for its Barefoot wine range within the next five years.The Californian variety became the bestselling wine in the US at the end...
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Three Mills proves a low alcohol hit
Broadland Wineries claims to have successfully tapped the trend for low-alcohol wines by selling 2.1 million bottles of its Three Mills range in 10 months.The fruity British variants, which were launched across selected Asda and Tesco...
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Jameson Silver returns for St Patrick’s Day
Premium Irish whiskey Jameson is using St Patrick's Day to engage younger adult drinkers by returning its limited-edition silver bottle to shelf.
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Black Tower wines get refreshed look
The UK's biggest German wine brand Black Tower is eyeing 15% growth this year on the back of a revamp and a new premium range.German wine-maker Reh Kendermann's bestselling Black Tower variant, Rivaner, has switched from an all-black,...
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Blackthorn original back after revolt
The Gaymer Cider Company has appeased disgruntled cider drinkers in the south west by returning original Dry Blackthorn to retailers.The Somerset cider maker relaunched Blackthorn 12 months ago with revamped packaging, reduced alcohol...
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New Tesco Finest wines will take range to 100+
Tesco aims to double sales of its Finest wines with six new launches and more in the pipeline to make the most of a return in consumer confidence for 2010.The new Finest wines introduced over the coming months will take the own-label...
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Tesco gets new wine manager
Claire Lorains has been appointed wine category manager at Tesco.Lorains joined Tesco in 2002 and replaces Andrew Carpenter, who has moved to the health and beauty category. She was previously senior buying manager for household.
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News
Blossom Hill returns to ‘heartland’ with popular Pinot Grigio
Blossom Hill is bringing back its Californian Pinot Grigio, which outsold its leading white in 2005 and 2006 but was discontinued due to lack of supply.Since new vineyards were planted four years ago, enough vines have matured to enable...
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News
Blueberry next as Smirnoff adds to its ranks of flavoured vodkas
Diageo is adding blueberry to its high-flying range of flavoured Smirnoff vodkas.Smirnoff Blueberry will hit selected retailers this month before rolling out nationwide later in the year, and join the Lime and Green Apple varieties that...
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News
Glenmorangie loses the top Scots spot in malts
Glenmorangie has lost its long-held crown as the top-selling single malt in Scotland to arch rival Glenfiddich. Glenmorangie, which is owned by Moët Hennessy Louis Vuitton, had been the number one-selling single malt in the Scottish...
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NewsGaymers U-turns to bring back Dry Blackthorn
The Gaymer Cider Co has announced the return of Dry Blackthorn – just a year after ditching the original recipe for a more “contemporary” flavour.
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Where now for French wine as UK shoppers turn away?
As South Africa edges ahead of France in UK wine volumes, Graham Holter asks where it’s all gone wrong for the world’s most famous wine producer
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NewsAcid Test: Sweet Agnes Riesling 2008
While the labelling is slightly uninspiring it's classy enough and the two gold medals give the impression of quality I was immediately struck by the rich golden colour of the liquid, and the delectable scent of caramel was very pleasing to the nose.
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Volumes hit by Pernod’s premium pricing policy
Pernod Ricard this week blamed a 3% dip in sales on its decision to steer clear of deep discounting in a bid to maintain the premium credentials of key brands. Speaking at the group's sales update this week, UK boss Jean-Manuel Spriet...
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News
Sailor Jerry spices it up in 1940s-style relaunch
'Rough diamond' rum brand Sailor Jerry has been given a sexy new look and spicier flavour to help take its growth in the multiples to the next level.First Drinks unveiled the updated design and recipe, which is more akin to the 1940s...
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NewsHeineken warns beer volumes will fall again in 2010
Beer volumes fell by almost 5% at Heineken in 2009, with the Dutch brewer predicting that beer consumption would continue to fall in the year ahead.
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NewsDiageo top priority is supermarket beer aisle
Guinness and Smirnoff maker Diageo is strengthening its marketing focus on supermarket sales rather than the on-trade channel to appeal more effectively to recession-hit consumers.