Alcohol <span id="Alcohol"></span> – Page 312
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Most welcome guests
Pub drinkers are responsible for guest beers’ increasing presence in supermarketsSupermarkets are stepping up their offering of locally-sourced beers in response to consumer demand.Both Tesco and Asda are launching new ranges of...
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Lambrini creates a dieting version
Halewood International is launching new diet and cherry versions of its supermarket blockbuster brand, Lambrini, and consolidating its RTD range as part of a changing strategy.The new Diet Lambrini, which contains half the calories of the...
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Merrydown closing down its East Sussex plant
Merrydown is to close its cider and soft drinks manufacturing plant in Sussex and contract out production to focus on brand management.The site, in Horam, East Sussex, will stop operating by the end of the year with the loss of around 35...
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Merrydown ends cider production
Merrydown will stop making cider after more than 50 years of production.The company is to close its site in East Sussex at the end of the year, which will also mean it will stop making its Shloer fruit drink. It will be outsourcing...
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Talas goes to Thierry’s
Lindsay Talas, Tesco’s product development manager for beers, wines & spirits, is to join Romsey-based wine agency Thierry’s as deputy buying director.Talas will be charged with boosting sales of brands such as French Kiss and Hanging Rock...
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farmers’ choice
British farmers Bruce Stapleton and Geoffrey Sprot are behind the release of a New Zealand Sauvignon Blanc in the UK through Grape-2-Wine. Kotare, from the Riversleigh Estate vineyard in Marlborough, is named after the Maori word for...
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Anger over Euro 2004 deals
A row has broken out between two brewers over extreme summer discounting in the supermarkets. The dispute comes in the wake of deals in which a bottle of beer was sold for less than a soft drink in some multiple retailers during Euro...
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ICB proposes wholesale conversion to screwtop
InterContinental Brands is joining the screwtop revolution in wine with plans to relaunch its entire range with the closure.ICB has repackaged four of its 11 Vinemaster wines in Stelvin screwtops, including the Really Chile, Bushwhacker and...
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Bacardi brings Coke to a party
Bacardi and Coca-Cola are launching a co-branded party pack that is designed to compete on price with premium wine and beer. The pack contains a 200ml bottle of Bacardi – enough for about four double measures – and four 200ml contour Coke...
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The party has to stop
The government is leaving no doubt that it will fight the war on binge drinking in store if necessary. Amy Balchin reportsAs the major multiples continue to crash the price of beer brands, the government has given its strongest...
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Refurbs, ranges key to prosperity
The recent warm weather has kept business buoyant in the major supermarket chains with top line sales growths at just over 5%.Soft drinks, fresh foods, non-food and beer and wine continue to drive sales and help to compensate for just 1.5%...
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Perry wants to have fun
Halewood International has begun a nationwide search for the woman that will be the new face of Lambrini and add some extra sparkle to the perry brand.Regional heats will be held throughout the UK and the winner will be crowned Lambrini Girl...
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P&O Nedlloyd works with Australian wine
P&O Nedlloyd Logistics is working with one of the world’s largest wines and spirits companies, Constellation Brands, to manage a new dedicated facility in Adelaide.The new facility, which is expected to go live in August 2004, will help to...
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Off-trade code launched
Retailers are being urged to support a new good-practice guide for responsible alcohol retailing which is being launched in response to increased government scrutiny of how the sector operates.The guide, by the Wine & Spirit Association,...
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Format trialled by Wine Cellar
Wine Cellar is testing a new retail concept to fit midway between its no-frills Booze Buster and upmarket Wine Cellar brands.It is being trialled under two fascias, Simply Drinks and The Big Drink, at stores in St Asaph, North Wales and Preston...
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Diageo goes for pyramid selling
Diageo is claiming a major innovation in spirits with the launch of single-serve pouches of its bestselling brands.Sainsbury is carrying out a six-month trial of Pyramix, a collection of nine 30ml serves of Smirnoff, Gordon’s, Archers, Captain...
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Food and beer sales up during Euro 2004
The success of the England football team so far in Euro 2004 has boosted sales in many pubs, clubs, bars and supermarkets.Sainsbury said pre-match sales of pizza have risen by 20% and Tesco has reported an increase in sales of convenience...
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a dry summer?
n Brewers and retailers are confident they can avoid a repeat of last summer’s beer shortages as Euro 2004 gets underway.n A sweltering summer has been forecast and supermarkets are...
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Asda boosts local beer
Asda says it is responding to growing demand for local beers with the national launch of a scheme supplying stores with products from microbrewers.The launch follows a successful trial of the Yorkshire’s Best initiative at outlets in the...
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Aspall aims even higher
Aspall is relaunching its cider range in a bid to give the brand a “super-premium” image in the heavily discounted marketplace.The flagship product has been renamed Aspall Dry Premier Cru and is also given the new look, which focuses on the...