Alcohol <span id="Alcohol"></span> – Page 356
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Czech Bud makes it stick
The profile of the Czech lager Budweiser Budwar will be increased this autumn with a series of pre-Christmas promotions. Its importer and distributor BB Supply Centre has set up tailored deals in both the on and off-trades. They feature free case...
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Tasting panel: Triple A
From Young's, canned version of new on-trade beer brand TARGET CONSUMER Murray Abraham, 38, is a litigation executive from Hampshire I don't like the can. I think it is probably meant for 18 to 25 year olds and I prefer more traditional...
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Red carpet for Rioja
Meridian Wines is backing new listings for leading Rioja Campo Viejo with a £300,000 ad campaign. Managing director Tony Brown said: "In the past year the brand has gone from strength to strength. Consumer research has confirmed it is the UK's...
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The Grocer focus on alcoholic drinks: CHEESMAN'S HEROES
Branded wines used to struggle to get on to Sainsbury's shelves, but now they are there in force and appear destined for a great future Christmas is looking good, and Sainsbury's wine director Allan Cheesman intends to make sure it is a very merry...
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The Grocer focus on alcoholic drinks: Cider: BRANDS IN A FER
Eight out of the top 10 brands are growing ahead of a market of which they hold 50% volume share C ider has been struggling to find its feet after a period of under investment and price cutting. Latest figures shows it growing at 1% (in the 12...
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The Grocer focus on alcoholic drinks: Beer: learning lessons
Eyes are on the supply chain when home's the place to party There is the real prospect that this Christmas could be as big as last year's millennium-fuelled peak according to Bass sales director John Holberry. This would catch out the pessimists...
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Artina bids for UK supremacy
As part of its plan to become one of the leading Argentinian wine brands in the UK, Artina Winegrowers is launching a series of new styles. Last month it unveiled the Artina Classic Collection retailing at £4.49 to £4.99. This month it introduces...
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The Grocer focus on alcoholic drinks: Wine: brands bask in t
E-trading is the only cloud on the off-trade's bright horizon T he wine market is rapidly becoming one of the most dynamic sectors of the off-trade drinks business. It is eclipsed in sheer growth rates by premium packaged spirits but as a traffic...
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The Grocer focus on alcoholic drinks: Cider
The old man leaves his Message in a bottle There are few drinks companies that can take the kind of long term view that niche producer Aspall has done in plans to develop a cider brand. The company has been family owned for several...
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The Grocer focus on alcoholc drinks: Independents: a lot to
There are finely tuned fixtures and keen pricing, but who's spreading the good news? T he independent sector has been losing share of the beers, wines and spirits sector to the multiples for years but there are still many opportunities and room for...
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Cain's hot spots
Cain's is continuing its programme of event based speciality beers with the relaunch of Bonfire Toffee Ale. The Liverpool based brewer added caramel to the 5% abv beer and packaged the 500ml bottle in a gift tube. It will retail at £1.99 and so far...
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Drinks: Brewers dismiss early price war fear
Exclusive Tim Palmer Wholesalers are growing increasingly anxious that the multiples are gearing up for another Christmas price war on beer. But fears the war has already started are being played down by the leading brewers, even though...
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Scottish Courage puts Beck's German lager into a keg
Two new variants of the Beck's German lager brand are being introduced by Scottish Courage. It is staking a claim in the growing off-trade market for five litre kegs and is also bringing out an alcohol free version. Beck's is the brewer's fourth...
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Perry adds to its alternative appeal
FD Brands is adding to its new still perry range designed as a cheaper alternative to wine. The company introduced Tongham Ridge last year and is now launching Blue Bay as a medium sweet stablemate. Both are packaged in corked Bordeaux style...
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Tasting panel: DEVIL'S ROCK MASTERPiECE
from St Ursula TARGET CONSUMER Siobhán Morris, 32, is a teacher from south London. The name makes it seem as though the wine comes from Australia so it surprised me when I saw it was from Germany as I wouldn't normally drink German wines. I...
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Trade thirsts for Garnet Point
Top US wine maker Gallo is riding a wave of consumer and retailer demand for its Garnet Point range. The brand was launched two years ago and this year AC Nielsen said it was the fastest growing brand in the category. To keep the interest up Gallo...
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SFW sharpens focus
Leading South African operator Stellenbosch Farmers' Winery is severing its links with Caxton Wines. SFW's portfolio includes Nederburg, the top selling wine in South Africa, Libertas, Sable View and Plaisir de Merle which have been distributed in...
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The Grocer supplement: South Africa
Wine: Waking up to a new world The wine business in South Africa used to be simple. The farmers planted the vines and sold the grapes. It was a good business based on the quantities grown. Then sanctions lifted and the rest of the world discovered...
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Bulmers adopts a feisty sidekick
Bulmers latest new product launch recognises the on-trade trend for drinking shots alongside long drinks. The cider maker has come up with Sidekick a range of single serve flavoured schnapps in a 30ml PET shot glass with an easy to open plastic...
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Tasting panel: Hoegaarden
From Interbrew TARGET CONSUMER Mark Barron, 33, is a solicitor who lives in south-west London I find Hoegaarden different from standard lagers it smells herby and has a cleaner, fresher taste similar to an organic ale or a home brew. I like...