Alcohol <span id="Alcohol"></span> – Page 54
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NewsEstrella Galicia calls out ‘Span-ish’ imposters in new campaign
Estrella Galicia has been brewed in Spain since 1906
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NewsCampari ‘looking at’ UK Aperol RTD play
Campari sells an Aperol Spritz ready-to-serve in 13 countries
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Comment & OpinionJameson chills out with serendipity king José
Jameson’s new ad focuses on relaxation, rather than chuckles
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Analysis & FeaturesThe party is over for big spirits brands, so where do they go?
As recently as a year ago, spirit brand owners were boasting record demand, but now the boom looks to be over
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NewsBrew York overhauls core range with trio of new beers
Joining the brewery’s roster are a ‘modern’ hazy session IPA and a low alcohol pale
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NewsM&S teams up with spirits distillers for ‘top shelf’ own-label collection
Glenfarcas Distillery and Warner’s Distillery are among the brands M&S has partnered with for the range
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NewsAB InBev lowers Leffe abv to ‘better suit’ UK drinkers
The abv change will help AB InBev offset higher inflation-linked duty rates
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NewsCamden Town Brewery and HP Sauce launch ‘tangy’ Brown Ale
The beer used a sour yeast strain to recreate HP Sauce’s signature taste, Camden Town Brewery said
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NewsWu-Tang Clan’s RZA launches Ballantine’s whisky-inspired sriracha
The NPD is billed as offering ‘soft red apples intermingled with ripe pear and creamy caramel’
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NewsSeedlip founder launches new non-alcoholic drinks venture
Pollen Projects’ first proposition is a duo of ‘Light’ and ‘Dark’ cocktail bitters
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NewsWilliam Grant & Sons readies launch of Crooked Still Irish whiskey
The company’s US trademark application revealed Crooked Still would be an Irish whiskey aged in bourbon casks
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NewsTimothy Taylor’s gets green light for £9m expansion plans
Timothy Taylor’s expansion was necessitated by demand in the off-trade for its beers, its CEO said
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Comment & OpinionHannah Waddingham leads Baileys’ Christmas campaign
Baileys probably thought hiring Hannah Waddingham to star in its Christmas ad couldn’t go wrong
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NewsDrty overhauls RTD branding to downplay hard seltzer association
Drty is ditching the hard seltzer tag
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NewsSHS Drinks overhauls WKD X range with ‘trend-led’ flavours
The new variants reflected ”increasing RTD consumer preferences for enticing fruit flavours”, WKD said
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Events & AwardsThe Grocer’s New Product & Packaging Awards 2023: Alcoholic Drinks
Judges were almost unanimous in their praise for Wainwright Ale’s easy drinking taste
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NewsBrewDog shuts Hawkes urban cidery due to ‘rampant inflation’
Hawkes’ London home, in Bermondsey, is no more
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NewsPernod Ricard targets food lovers with new wine brand Greasy Fingers
The new range would challenge “traditional boundaries of wine and food pairings”, Pernod Ricard said
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Category ReportWhy cocktails are going posh (not just in Chelsea)
Premium RTDs are soaring. Made in Chelsea’s Jamie Laing and Sophie Habboo even had them at their wedding. Who’s cashing in?
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Category ReportHow to avoid the ASA’s ire
As George the bear knows, navigating advertising rules is fraught with danger for booze suppliers. So, how can they get it right?





