All Alcoholic drinks articles – Page 235
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World News 24/7/10
Heineken has completed the acquistion of the beer operations of Fomento Económico Mexicano, producer of Sol and Dos Equis. The Netherlands-based brewer will issue new shares to give Femsa a 20% stake in Heineken...
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NewsBrewDog unveils world’s strongest (and weirdest) beer
BrewDog is courting more controversy with the launch of its strongest – and weirdest – beer yet.
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Heineken completes Femsa takeover
Heineken has completed the acquisition of the beer operations of Fomento Económico Mexicano SAB (Femsa), producer of Sol and Dos Equis beer brands.
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Lamb’s Navy Rum promo supports RNLI
Lamb's Navy Rum has joined forces with the Royal National Lifeboat Institution (RNLI) for the first time in an on-pack promotion that offers a two-week cruise holiday. Nearly 100,000 bottles of the Halewood rum are being rolled into the...
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Rhythm & Booze to open best beer shop and its own brewery
Rhythm & Booze plans to open a shop that will sell every beer made in the UK and start brewing its own ales in a dramatic diversification move. The store, which will be named Britain's Best Beer Shop, will also have a trading website...
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Birds Eye unveils chicken Bake to Perfection lines
Birds Eye is aiming to build on the success of its Bake to Perfection Fish range by expanding the concept into chicken. The four-strong range includes Garlic & Herb, Chasseur, Tomato & Basil and Red Wine & Mushroom variants,...
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Cider juice content plan backed by Aston Manor
The government's plan to target low-quality, cheap cider by introducing a minimum juice content will be a "breath of fresh air" for the industry, according to the UK's largest own-label cider supplier. Justine Greening, economic secretary...
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Success story of alcohol-free beer
Sir, I noticed that in your Focus On Beer & Cider (10 July) alcohol-free beer wasn't given a fair representation considering its growing popularity. At Bavaria, we have experienced year-on-year growth since the birth of our alcohol-free beer and...
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NewsAcid Test: Black Star
"The label doesn't exactly stand out and makes it look like an own-label alternative to JD. With a 22% abv, this isn't going to appeal to regular whiskey drinkers."
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Kronenbourg 1664 gets silver makeover
Heineken UK is switching the packaging of Kronen-bourg 1664 to the brand's global design to better flag up its premium qualities. The revamped lager, hitting stores this week, sports a more sophisticated design, including a...
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Focus On Beer & Cider: Alcohol-fre beers
Patchy quality and the arrival of more interesting soft drinks had consumers turning their backs on non-alcoholic and low-alcohol beer (NABLAB) in the 1990s but it is enjoying a revival. Sales of NABLAB are up 8.6% in volume and 4% by value in the take-home market [Nielsen 52w/e 17 April].
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Tesco: scale duty to boost sales of lower-abv wines
The head of beer, wine and spirits at Tesco is calling for a shake-up of wine duty to boost growth of lower-alcohol wine, The Grocer can exclusively reveal.Speaking at the launch of a Finest Vintage 2000 wine range last week, Dan Jago...
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NewsFocus On Beer & Cider: Why is cider rosy but beer flat?
Cider is enjoying strong growth, but beer has had it tough – thanks to heavy promotions and duty hikes. Does the success of premium lines offer a solution, asks Graham Holter
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Focus On Beer & Cider: Kegs come into their own
The next generation of products is breathing new life into kegs and they couldn't be farther from previous incarnations of bargain buckets of booze.
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Focus On Beer & Cider: Small but thinking big
Smaller producers are starting to find supermarket buyers surprisingly receptive to their artisan and locally produced beers and ciders. Aspall Cyder is among them.
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Focus On Beer & Cider: Four to watch
Marston's believes it can now offer cask ale quality in the home. Based on a bigger product recently launched in the on-trade, Fast Cask allows ale to fall "bright" within 60 seconds, rather than the 24 to 36 hours normally required.
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Focus On Beer & Cider: Pub strife boosts bottled ales
The economic downturn is taking a heavy toll on the pub trade as consumers opt to drink at home rather than visit their local, but it is helping to drive the steady growth of premium bottled ales.
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A Smirnoff revolution in ready-to-serve cocktails
Diageo plans to "explode" the fledgling pre-prepared cocktail category with the launch of Smirnoff Perfect Pour Cocktails. A £1.9m print and PoS campaign begins this month to coincide with the national retail roll-out of Mojito and...
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Beer on uneven duty playing field
Sir, While we welcome the decision in the Budget not to further increase duty, beer drinkers continue to live in the shadow of the beer duty escalator, by which the government has indicated it will raise duty at subsequent budgets by 2% above...
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My Alternative CV: Michael Boaler, Finlandia Vodka
Michael Boaler, brand manager at Finlandia Vodka, on missing out on being a vacuum cleaner salesman