All Alcoholic drinks articles – Page 252
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News
Wine market set to defy the recession
The UK wine market will grow over the next five years but at a slower rate, predicts new research.Figures compiled for wine exhibition organiser Vinexpo forecast five-year growth of just over 6%, a marked slowdown from the 12% uplift in UK...
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News
Carling aims to woo women by flagging up its calorie count
Coors Brewers will be highlighting the calorie count of its Carling 30cl bottles when it relaunches them this summer.The company hopes the packaging – which will state the beer’s 99-calorie count – will tempt more women into supermarket beer...
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NewsAdvertising: Baileys is the Christmas big spender
Despite Diageo’s efforts to extend Baileys’ appeal beyond a Christmas treat, the festive period remains a crucial time for sales
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News
Project 10 steps up bid to alter attitudes to alcohol
A drinks industry initiative to change social attitudes to alcohol has pledged to deliver a “significant and sustained campaign” over the next five years.
The Project 10 group, which brings together on- and off-trade drinks manufacturers and… -
News
Other Movers 24/1/09
John Dunsmore, recently appointed chief executive of Magners maker C&C Group, has been named non-executive director of pub group Fuller Smith & Turner. He was chief executive of Scottish & Newcastle between November 2007 and May 2008
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News
Swedish vodka with plutonium rod style
A new Swedish super-premium vodka inspired by nuclear engineering design will make its world debut in the UK market.DQ vodka, which is made by the Nordic Spirit Company, comes in litre bottles designed to resemble plutonium rods. It has an...
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News
InBev displaces S&N as Wembley supplier
InBev UK has pulled off a marketing coup by becoming the official beer supplier to the Wembley Arena in north London.The two-year deal will link InBev brands to performances by leading music artists at the venue, with Beck’s Vier the...
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News
Blow to UK distributor as Tiger Beer passes to S&N
Scottish & Newcastle has plugged the gap in its portfolio left by the departure of San Miguel to Carlsberg UK last October with an exclusive UK deal for the import, marketing and distribution of Singapore-brewed Tiger beer.The deal with...
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News
Pilsner Urquell signs up as official beer of Open Championship
Pilsner Urquell will tee off its marketing efforts this summer with a golf campaign after signing a deal to become the official beer of the Open Championship.The Czech lager brand has struck a five-year deal with the Open’s organiser, the...
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News
Britain now world’s top wine importer as youngsters fuel vodka boom
Britain has become the world’s largest importer of wine, according to new figures from show organiser VinExpo.
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NewsCritical Eye... on the pointlessness of dotox
January detoxes are so 2008. Who can be bothered? Especially when Wetherspoon has cut the prices of a pint of Greene King IPA and a bottle of San Miguel lager to 99p. But if rubbing shoulders with the local alchies isn't your pint of beer,...
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News
Constellation promotes Mills to European level
Constellation Europe has reshuffled its management team in a drive to streamline the business.Gaymer Cider Company MD John Mills moves to the new role of senior vice president for European sales, where he will take responsibility for wine...
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News
De Bortoli gives wine a bit of sparkle
Aussie wine producer De Bortoli is expanding its portfolio with a new sparkling wine to cash in on the growing popularity of the drink in the UK.Rococo is the company’s first sparkling wine from the Yarra Valley to be released in the UK....
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News
Bell's turns up premium value of blended Scotch
Diageo is relaunching its premium Bell’s whisky, Bell’s Special Reserve, in a bid to encourage drinkers of blended Scotch to trade up. The blended Scotch category is perceived as cheaper and more old-fashioned than the booming malt whisky...
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News
Beer duty fraudsters hit cash & carry sales
Cash & carries have revealed that sales of leading beer brands were down by up to 90% in the run up to Christmas - because of duty fraud.Carling and Foster's were the brands most affected by retailers buying cheap beer from duty fraudsters,...
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News
Stella and Baileys: subdued approach to festive price party
Discounting may have been the buzz word this credit-crunch Christmas, but traditional footfall drivers Stella Artois and Baileys held their prices over the 2008 party season. Although on promotion, the cost of these, and the other two key...
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News
Coors eyes women drinkers with Project Eve
Drinks giant Coors is set to target women drinkers in 2009 after the brewer of Carling set up a group dubbed Project Eve to increase awareness of its brands among female consumers.
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News
Guinness puts its name to premium meat range
The iconic Guinness name and signature taste is set to grace a wide range of meat products for the first time after Diageo signed a co-branding agreement with sausage specialist Debbie & Andrew's, The Grocer can reveal.The two manufacturers...