All Alcoholic drinks articles – Page 258
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Lion Capital snaps up Russian Alcohol
Private equity group Lion Capital has acquired Russian Alcohol, the largest producer and distributor of vodka in Russia, from Industrial Investors in a deal worth $600m (£303m).Russian Alcohol, which makes Green Mark and Zhuravli vodkas,...
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Red Bull: the energy to challenge Coke?
It is one of the biggest drink launches of the past decade. For Red Bull, single-handedly creating the energy drink market in the UK is not enough. The brand, which developed a cult following among adrenaline junkies thanks to its links...
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YouTube antics earn eight C&C workers the sack
Good old YouTube. Our favourite refuge for the funny and stupid has thrown up another incident of staff misbehaving, this time at Magners and Bulmers cider maker C&C Group.While company execs contend with a profit decline due to a slump...
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acid test - Grolsch Weizen and Asam Bock And Barock Hell
Expert's verdict...7/10 Grolsch Premium Weizen has the cloudy amber appearance typical of wheat beer with good carbonation. The aromas are mostly yeasty but there is also clove and orange peel that add a bit more interest and continue onto the...
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Canned lager companies need to get thinking fast
With the British teams out of Euro 2008 and the threat of another washout summer, it's time the big players put their thinking caps onNo one is looking forward more than I am to seeing Cristiano Ronaldo deliver a one-man show on the...
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Marston's to develop fresh take-home beer
Marston's is hoping to capture cask ale fans in the off-trade by developing a new "fresh beer" category.The brewer, which makes Marston's Pedigree, Bank's and Hobgoblin beers, is also hoping to move into super-premium ales, which could...
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Australian winery produces Albariño
Australian winery Nepenthe has produced its first vintage of trendy Spanish wine Albariño.The move comes after UK buyers urged Australian producers to branch out into new grapes and styles to keep consumers interested. The Albariño...
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Brahma gets a makeover
InBev is hoping limited-edition bottles and packs will boost the off-trade profile of its Brazilian lager Brahma.The brewer ran a competition asking young artists to create a design for the beer encapsulating the spirit of Brahma and...
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Grolsch wheat beer rolls into off-trade
Coors is rolling out the wheat version of its Grolsch lager brand into the UK off-trade this month, following its on-trade launch last year.Grolsch Premium Weizen, rsp £1.98, is a 5.3% abv beer brewed to reflect a combination of the...
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Caribbean rum to get new badge of quality
The West Indies Rum & Spirits Producers' Association (WIRSPA) has created a new "badge of quality" for rum as the body looks to boost sales of golden Caribbean rum in the UK, Spain and Italy.About €10m will be invested in the promotion...
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Heineken UK appoints Blood as its new MD
Jeremy Blood has been named managing director of Heineken UK following the completion of Heineken and Carlsberg's joint £7.8bn takeover of Scottish & Newcastle this week.The Dutch brewer takes control of S&N's UK portfolio as part of the...
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Guinness supply under threat as strike looms
Fears of a possible Guinness shortage have been raised after workers in Dublin threatened to strike over redundancy terms.Staff at Guinness's St James's Gate brewery are to ballot this week on industrial action in a dispute with the...
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Top team at Little Dish gets two new recruits
Natural kids' food brand Little Dish has strengthened its management team by creating a head of marketing post and appointing Fresh & Wild founder Bryan Meehan to the board.Jane Hunter, previously European marketing director at Gallo...
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Crabbie's not just for winter
Traditional winter favourite Crabbie's Green Ginger Wine is being repositioned as a summer tipple to attract new consumers to the brand and increase sales outside the Christmas period.The campaign will kick off in Scotland this week and...
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My Alternative CV - Graham Dyer
Who was your first teenage crush and why? Debbie Harry. The Heart of Glass video made a big impact. When was the first time you got drunk and what did you drink? On a school trip to Germany. Suffice to say the beer is pretty potent over there.
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Hardys leads as wine dominates in alcohol
Wine continues to dominate the promotional beers, wines & spirits aisles, taking 46% of all alcohol offers last weekend. Hardys maintained its share of promotional offers with 32% of the top five chart.
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Stella gets biggest ad spend by InBev
InBev has launched what it claims is its biggest monthly campaign for a brand in 18 months, behind Stella Artois. The nationwide campaign is aimed at reinforcing the quality and heritage of the beer and signifies the brewer's commitment...
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A second stab at low abv for Plume
The makers of Plume, the low-alcohol wine that was banned by the Food Standards Agency last summer, have hit back with another range of low-alcohol wines that this time do not contravene EU regulations. The range, Plume Early Harvest is...
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Sainsbury's takes up Top 10 display tactics
Sainsbury's has taken inspiration from Blockbuster and Waterstone's as it tries to boost wine sales.The retailer is introducing a "Top 10" wine display to its wine aisles, following research showing the majority of wine drinkers were...
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Pomegranate wines enter the UK market
Pomegranates are set to be the next big thing in wine, according to two producers who are launching pomegranate wines into the UK.Armenian-sourced Anari and Israel-based Rimon Wines are hoping the health benefits associated with...