All Alcoholic drinks articles – Page 289
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News
Beer: a new lowalready
One of the UK's biggest brewers has reacted with "despair" to news that Yuletide beer prices have plummeted to new lows - with a month still to go until Christmas day. After heavy festive discounting by the major multiples last year,...
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Tamar Ridge offers rare Riesling to UK
A Tasmanian wine producer has bottled a rare Riesling and is offering it to the UK off-trade market. Tamar Ridge is launching Botrytis Riesling, which comes from selected areas of the Kayena Estate vineyards around the winery. The...
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Co-op offers lower prices on selection
The Co-op is offering reduced prices on certain wines until 3 December to encourage consumers to buy into the lesser known regions and varieties. Its white wine of the month is the Co-op Orvieto Classico 2005 from Italy, priced from...
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Splash of colour for distinctive bubbly
Maxxium UK is gearing up for a year of major support for Piper-Heidsieck Champagne, starting with a new advertising campaign next month. The activity - the brand's first UK support in three years - includes adverts in national press,...
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Reserve shows off antipodean wines
Buckingham Vintners is launching its Reserve range with the aim of demonstrating outstanding examples of antipodean wines. Building on the success of its Buckingham Estate range, the importer said it saw potential for development and...
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Tesco backing trend of reduced alcohol drinks
Tesco is the latest supermarket to put its weight behind the emerging consumer trend for lower alcoholic products. The retailer said its latest sales data showed an increasing number of British drinkers were turning away from strong wines...
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Haven't you ad enough?
Take two ad campaigns. One is a high-budget affair featuring three Guinness drinkers who "evolve" into slimey newt-like prehistoric creatures. The other, also for Diageo coincidentally, is an equally arty big budget campaign featuring...
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Polish vodka vies for super premium share
Pernod Ricard looks set to go head to head with drinks producer Moët Hennessy UK in the battle to establish the super premium vodka segment in the UK's off-trade. The French drinks giant is launching Wyborowa Exquisite in the UK, using...
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Retailers reap rewards of featured promotions
Princes red salmon, Tilda rice and the ubiquitous Stella Artois all featured off-shelf as well as in their categories in the week ending 30 October, thanks to a number of high profile promotions. This week the x for y promotional mechanic...
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Campaign trail: Scottish & Newcastle UK is supporting the recent launch of its Bulmers Original cider
Scottish & Newcastle UK is supporting the recent launch of its Bulmers Original cider brand with TV advertising that kicks off this month. The brewer's premium bottled cider brand will feature in a 'Born for Ice' commercial, which will...
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JS brings in organic port for Christmas
Sainsbury's has joined the small list of retailers stocking an organic port that it believes will attract consumers to the category this Christmas. Fonseca Terra Prima Organic Reserve Port is made from organic grapes. Historically,...
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In Brief: Blue Label fun fare; Whisky-food matches; Tia Maria LA holiday; Decorative bubbly
Blue Label fun fare The Royal Tokaji Wine Company has released its Blue Label 2000 Vintage in a smaller bottle to attract Christmas trade. The 25cl bottle is designed to serve four people, according to the Hungarian wine producer,...
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Wine awards slammed
Tesco has defended wine awards in the face of criticism from food and wine taster Martin Isark that they are nothing but meaningless, money-making schemes.Winemakers can pay up to £120 for entry to such competitions, knowing there is a...
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The Grocer's cream of the crop for liqueur profile
It's great to find out The Grocer really can make a difference to smaller companies in the food and drink industry. Two weeks ago we ran a story about a Jersey-based wine estate hoping to grow off-trade listings in the UK for its Jersey...
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Whisky prices set to soar as Chinese tipplers up demand
Scotch whisky prices in the UK are set to soar due to rising demand from China, distillers have warned. Scotch whisky is increasingly drunk by the Chinese as a mixer with green tea. Demand has nearly doubled, reducing supply to such an...
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Rum campaign is set to exploit 'huge growth'
Diageo GB is launching a £1m marketing campaign for Morgan's Spiced rum this autumn. Its Out of the Ordinary campaign will feature at events in Scotland and England and there will be advertising and sponsorship, with XFM Radio....
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Penderyn bids to raise profile of Welsh spirits
A Welsh distillery plans to raise the profile of its native land as a premium drinks producer, by launching a range of spirits to tackle the off-trade market.
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Little Scotney Best joins paler brother
Westerham Brewery is to add an additional beer to its range following the success of recent brand launches into Waitrose stores. Little Scotney Best Bitter, produced by the Kent-based brewery, is set to go into Waitrose's south east...