All Alcoholic drinks articles – Page 295
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News
Woodhaven label is top of wine class
Marks & Spencer has taken top honours in a competition for innovative and informative labelling in wine brands. Its Californian Woodhaven’s bright and quirky label beat off competitors to win the first Wine Label of the Year Awards at The...
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Williams joins Bavaria UK as sales manager, Scotland
Bavaria UK, the producer of Dutch beer brands Bavaria beer, Bavaria Malt and La Trappe, has appointed Roy Williams to the newly created role of sales manager for Scotland.Williams will be responsible for all sales of the Bavaria portfolio in...
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Who’s best in the beer price battle?
The drinks price war in the run-up to Christmas is heating up, with both Sainsbury and Tesco undercutting Asda on beer.Sainsbury is offering two cases of beer for £18, covering Guinness, Stella Artois, San Miguel, Carlsberg and Foster’s, until...
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Heineken aims for accessibility
The Heineken brand needs to be more accessible, Peter van Campen, Heineken’s group commerce director has admitted.Speaking at the launch of a new marketing project called Greenspace, which involves the restoration of disused warehouses to...
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Roll out the Luxus
Brand owner and distributor Barrel Booze is launching a range of Belgian lagers for independent retailers in time for Christmas.The new Luxus range is designed to complement its Primus range to give it a full portfolio of Belgian lagers. It is...
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The Beautiful Beer quest picture show
The Beautiful Beer campaign has launched a film as part of its quest to raise the profile of the brew in the UK.The 20-minute film is presented by drinks writer Oz Clarke, who leads the viewer through an introduction to the world of beer...
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Merrydown: the next generation
Merrydown has become the third major player to get in on the growing ‘cider on the rocks’ phenomenon.Following closely in the footsteps of the Irish brand Magners and Scottish Courage’s Strongbow Sirrus, Merrydown, owned by the SHS Group, is...
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Savanna Dry is sticking its neck out
The premium UK cider market is set to get South African competition with the off-trade launch of Savanna Dry.The brand has been listed in the UK on-trade for 18 months, and has just been launched into the off-trade, commencing with a listing...
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Brazil’s Nova Schin set for the off
Nova Schin, the brewed-at-source lager from Brazil, is set to enter the UK off-trade.The 4.7% abv imported lager, which was first brewed in 1989, was trialled in the UK at the end of last year and has been tested in UK bars for the past two...
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Majestic’s fine state of affairs
Majestic is planning to introduce fine wine sections throughout its estate, with three stores ready to roll out the new concept by the end of this month.Majestic’s Richmond outlet in Surrey, which has the largest footprint out of the portfolio,...
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The Acid Test
>>consumers and buyers give their views on the latest product launchesAvailable from Costco and independent wine specialists, Lindauer Fraise is an exciting innovation in the wine market – a méthode traditionnelle sparkling wine...
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Heineken scraps TV ads
Dutch brewer Heineken is scrapping its television adverting in the UK in favour of sports sponsorship.Rob Marijnen, managing director of Heineken UK, said: “The enormously cluttered environment in TV ads makes it difficult to make standout...
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Premium is flavour of the year
Ales, speciality beers, regional and global brews all form part of a rash of activity in premium bottled beersPremium bottled beer seems to be flavour of the year with constant activity on-shelf that incorporates ales, speciality...
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Wine surplus holds prices down
A surplus of wine may be good for consumers in that it helps keep prices low, but it exerts a lot of pressure on producers in certain areas. The drive to shed surplus hots up at ChristmasA wine glut may be good news for consumers this...
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Cider is no longer the dog of drinks
Cider has come a long way in gaining a more upmarket image, with the launch of several premium brandsFrom its former reputation as the cheapest way to get drunk, cider has made significant inroads into gaining a more upmarket...
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Cream of the crop in the liqueur category
Baileys dominates the cream liqueur market, but Amarula is growing stronglyCream and dairy-based alcoholic drinks have been getting a lot of attention of late. This is partly due to the growing interest in the at-home cocktail...
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Consolidation means fewer, bigger players
Major acquisitions in the wine industry have increased the dominance of the multiples and large brandsConsolidation within the wine industry continues to create a market of big brands and fewer producers, allowing for more deep-cut...
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How low can beer price go?
Aggressive discounting in beer continues, but the trend is towards more 20-pack rather than 24-pack offersAfter a year of aggressive discounting on beer, all eyes will be on the price tags in the beer aisles this Christmas to see just...
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Morrisons boosts its bottled ales
Morrisons is to dedicate a new bay to a range of speciality beers, signifying its confidence in the niche market segment.The 25-strong range of international speciality beers, which will sit alongside the current range of 60 bottled ales and...
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Well, it sure ain’t posh or Beck’s…
No-frills products are muscling in on what was once sacred brand territory. Stefan Chomka looks at the rise of the value brandsCan you name the top-selling bottled water brand in France? What about the number one beer in Germany? Too...