All Alcoholic drinks articles – Page 326
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News
Wine takes the celebrity route
A group of TV and sporting celebrities are to form the driving force behind a new wine brand.Neil Morrissey, Martin Kemp and Frankie Dettori are among the famous names who have agreed to take part in a TV series which will be the...
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Bulmers steps up security after sabotage plot
Bulmers has increased security at its cidermaking plant after the conviction of a man for attempting to contaminate its production line.The firm behind the Strongbow and Scrumpy Jack brands said it had reviewed procedures after the...
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Here for the 1am beer
Two entrepreneurs in the Fleet area in Hampshire have capitalised on the demand for late-night booze with a new service delivering chilled beer and snacks direct to people’s homes throughout the night.Dial 4 Beer, which began trading in the...
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BBH sales fall
Scottish & Newcastle said its 50/50 joint venture with Denmark's Carlsberg Breweries in eastern Europe, Baltic Beverages Holding had posted a 14% drop in first half sales.Interim sales at BBH fell to 552m euros, but S&N said there had been a...
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Waverley develops off-trade portfolios
The Waverley Group has appointed three winemakers to International Wine Service, its off-trade division, to develop its French, Spanish, Italian and South African wine portfolios.Jonathan Snashall will be responsible for South African...
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Counting on fewer carbs
Tesco’s exclusive deal with Michelob Ultra could herald a revival of low-calorie beer. Rosie Davenport reportsA few years ago brewers launched into the “light” beer market thinking it was a no-brainer. Unfortunately, the consumers...
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CAMRA fights Budvarsale
Beer campaigners have launched a bid to secure the future of Czech lager Budweiser Budvar in the face of a “predatory” takeover from a global brewer.The Campaign for Real Ale hopes to stop plans by the Czech government to sell off the...
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brakspear’s roots
Production of Brakspear’s beers will return to their Oxfordshire next year, as part of plans by Refresh, which acquired the portfolio of brands in 2002, to expand its Wychwood Brewery.From next spring, Brakspear’s beers, currently brewed in...
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Argento aims to build with Pinot Grigio
Argentinian wine brand Argento is looking to swell its share of the UK market with a raft of extensions to its range.It is hoping to capitalise on consumers’ growing interest in Pinot Grigio by adding the varietal to its entry level...
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Jack Daniel’sbirthday time
Bacardi Brown-Forman is investing £2.5m in activities to celebrate the birthday of the man behind the Jack Daniel’s brand. A press and poster campaign using the tagline ‘Happy birthdays, Mr Jack’ will spearhead a month-long push involving...
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Sir Cliff’s wine: exciting
Tesco got rather carried away after procuring stocks of Sir Cliff Richard’s Vida Nova wine, which is grown on his estate in the Algarve in Portugal. It proclaimed that the wine, which is in big demand with fans, would be on sale at Tesco.com...
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A lighter Baileys that lasts longer
Diageo has unveiled a new Baileys format which it hopes will turn the cream liqueur brand into a year-round favourite.Baileys Glide will be available in the off-trade from next month backed by a £6m launch spend including TV and press...
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amstel pulled
n Heineken is withdrawing Amstel from the UK off-trade following the end of its licensing deal with Bulmers, which brings the brand back under its own control.n Standard 4.1% abv Amstel...
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Low calorie beer tried again
Anheuser-Busch is revisiting the low calorie beer market with the launch of Michelob Ultra.The 5% abv beer is available exclusively in Tesco and selected on-trade accounts with other retailers negotiating listings from...
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The Saturday Essay
>>What’s taste got to do with it? Mike Teague, sales director, Bavaria UKThe festive period saw the usual battle of the premium lager brands as each one tried to out price the other to become the consumer choice for Christmas....
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The Saturday Essay
>>the budget is very troubling for the trade – Quentin Rappoport, director of the Wine and Spirit AssociationAt first glance the 2004 Budget may seem fairly innocuous but, on closer inspection, it is very troubling for the...
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The Saturday Essay
>>the industry must unite to tackle antisocial drinking…Steve Gannon, Managing Director, Off-Trade, Diageo GBOver the past three years, consumption of spirits, wine and beer has increased by £2.7bn to £30bn in total retail...
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Amstel pulled off shelf
Amstel is being withdrawn from the UK off-trade because owner Heineken wants to concentrate on its main offering.Heineken has concluded its licensing deal with Bulmers to bring Amstel back under its control. But the company has scrapped the...
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Lol Toofan improved
Lol Toofan beer is hoping to raise its profile with a press campaign emphasising its Indian connections. Targeting curry lovers, the lager's recipe has been modified to include basmati rice instead of the lower grade rice previously used. The Far...