All Alcoholic drinks articles – Page 335
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News
Newcomers to Budgens
Budgens is set to unveil a new range of 60 £5-£10 wines next week. Senior wine buyer Christine Sandys has spent the past two years revamping the supermarket's wines and this is the latest stage of her strategy. Until now Sandys has concentrated on...
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Big Mamma embraces a partner
Meridian Wines has created a partner for its Big Mamma Italian Red. It is introducing Big Mamma White made from 100% Chardonnay from the Venezie region. Meridian launched Big Mamma Red 12 months ago to give consumers easy access to Italian wine...
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Barramundi babies play catch-up
Australian producer Cranswick is branching out its Barramundi brand into baby bottles and six box packs from next month in a bid to extend market share. When the company launched the wine in the UK in 1992 it was one of the pioneers of the...
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Constellation creates a new arm
Constellation Brands has set up a new international division which will make its headquarters in Bristol, at the offices of its UK company, Matthew Clark. The US wines and spirits company has four core businesses Barton Brands, Canandaigua Wines,...
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Morrisons is buoyed by alcoholic cheer and takes the chart b
The fascia chart has a new leader with Morrisons storming to the top and particularly active in the alcoholic drinks category with a wide range of floor stacks and off fixture displays for beers and lagers. Safeway, Tesco and Somerfield all remain...
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Getting aggressive with Grolsch
Coors Brewers is supporting its Dutch lager Grolsch aggressively this spring. The latest in its Not Ready Yet TV ads made its debut on Friday, while four new pack variants are being introduced next month (1.2ltr, 600ml, 300ml and 250ml bottles) and...
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Budweiser 10 x 207ml Price promotion £4.49 Floor stack
Cadbury's Chocolate Fingers 125/150g 2 for £1.50 Side stack Asda Cadbury's Chocolate Fingers 125/150g Buy one get one free Gondola end Morrisons Cadbury's Roses 480g 2 for ...
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Foster's relies on girl power
The adventures of five hand-picked models during the 2002 Grand Prix season are being chronicled through a link up between Foster's lager and FHM magazine. Scottish Courage Brands is spending £1m on a cross media sponsorship deal for its flagship...
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Premium styles for Stowells of Chelsea
Grants of St James's is pushing its Stowells of Chelsea wines upmarket with the addition of six premium styles to the range. The wines will retail at between £4-£6 and are aimed at the one in three consumers who buy wines over £4. "There is...
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Canaletto colour-coded
Italian producer Casa Girelli has colour-coded its Canaletto wine range. It has introduced a pack revamp and given each wine style differently hued labels. Pinot Grigio Garganega is green, Chardonnay Verdaca is blue, Montepulciano d'Abruzzo is...
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Ownership dispute brings supplies of Stolichnaya Red vodka t
Tim Palmer Upmarket Russian vodka Stolichnaya Red could disappear from UK shelves in three weeks if a dispute over its ownership in Russia is not resolved. No new supplies are leaving Russia and UK distributor First Drinks Brands has already run...
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Lager, beer and cider give drinks an appetite for the main c
The fascia chart continues to be dominated by Asda which again holds the number one spot. Safeway is closing the gap on Asda, however, rising to number two just five percentage points behind. The resurgence of Safeway has pushed Sainsbury down...
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Viña San Pedro aims to boost 35 South profile with posters
Chilean producer Viña San Pedro is bidding to raise the profile of its leading brand 35 South with its first consumer advertising campaign in May. The company built its UK business through the development of own label wines for the major multiples...
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Guinness parties like the Irish with a £2.2m spend for St Pa
Guinness is staking £2.2m on the massive sales boost expected in the run up to St Patrick's Day. It has created an entire marketing campaign with the theme, Party Like the Irish, coming to a head next weekend. The aim is to beat the growth...
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Woods heads sales into grocers
Interbrew UK's director of sales for business development Jon Woods has been appointed director of sales, grocery retail, at the company. Woods, 33, joined Interbrew UK (then Whitbread Beer Company) in 1996 as trade marketing manager. He was...
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n The first players found an untapped market. But if the sec
When the Australians let the genie out of the alcopops bottle in 1995 no one realised how radically it would shake up the UK drinks industry. Now, alcopops and their more acceptable successors, flavoured alcoholic beverages (FABs) or premium...
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Slow gin looks to Gordon's as it changes shape and returns t
Tim Palmer Gordon's has been given its most radical change for 60 years as part of Guinness UDV's plans to revitalise the gin stalwart. The pack has had a major facelift and the brand will go back on TV for the first time in five years. To ...
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Stubbs plans to build enthusiasm for wine in Safeway
Safeway has recruited former Seagram wine director Matthew Stubbs as wine buying manager. He will report to commercial manager for beers, wine and spirits Tom Brooks. Stubbs will be responsible for the overall direction of the Safeway wine range. ...
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Coors makes a Breaker
Coors Brewers is wasting no time in filling the gaps in its UK beer portfolio. The company is running part of the former Bass operation, but without a number of key brands, including Bass Ale and the Tennent's range. These stayed with Interbrew...
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C-T pitch could be ruled outer bounds
Carlsberg-Tetley's multi-million pound warm-up plans for the World Cup could be shown a red card if a complaint by a rival brewer is upheld. The brewing giant is hoping to score millions of extra sales in the run up to this summer's tournament in...