All Alcoholic drinks articles – Page 347
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News
Medium dry white for Talamanca
Nisa-Today's is adding another boxed wine to its Talamanca range. A Medium Dry White will join the Red which was launched last summer. Talamanca is Cellars International's biggest selling brand. The range is available in four styles in 75cl and...
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Major success in growing wine business for independent trade
Sir; After the most successful FWD Drinksummit ever in wholesalers' and suppliers' view, I was disappointed to read your headline Blueprint "useless" in the face of hefty discounting of wines' (The Grocer, May 19, p10). The article did a grave...
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Drinks: Wine Blueprint success proven by soaring sales
Dramatic increases in wine sales by independents who had adopted the Federation of Wholesale Distributors' Blueprint for Wine were reported at the organisation's Drinksummit conference. Graham Shelley, md of Integrated Marketing and Advertising...
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Red goes Blue for chilling out
Bass is extending its on-trade premium packaged spirit Red with the introduction of a new colour, Blue. While Red is targeted at the pubs and clubs, Blue is designed for chilling out at home after a night out. It is a 5% abv vodka based drink...
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Tasting panel: GRIMBERGEN BLONDE
From Scottish Courage. One of two specialist Belgian brews aimed at the niche for imported premium beers Abv: 6.7% Price: £1.29 TARGET CONSUMER Michael Costello, 33, is practice manager of the PDSA in south London Grimbergen is presented in a...
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Five more wines get £50k boost as German drive enters year t
Five new German wines will between them be getting a £50,000 marketing boost this year as part of the German Wine Institute's plans to develop UK sales. This is part of a concerted effort to rejuvenate the franchise for the wines in this country....
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Brintex decides Excel will provide a cooler location for Fai
On the eve of this year's London International Wine and Spirits Fair, organiser Brintex has put paid to speculation that the venue is changing by announcing a move next year to the London International Exhibition Centre (ExCel). There has been some...
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Tasting panel: VISTAMAR SOUTHERN BREEZE MERLOT
From Vinoceros. One of the new brands designed to raise the profile of Chilean wines Abv: 13% Price: £5.49 TARGET CONSUMER Nigel Hayes, 44 is a financial products trainer from Hackney, London. A rich, full-bodied red with flavours of plums...
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Federation of Wholesale Distributors: Blueprint useless' in
The success of the Federation of Wholesale Distributors' Blueprint for Wine is being undermined by discounting in the multiple grocers and specialists. Kent independent retailer Phil Brown told the FWD Drinksummit conference this week: "A lot of...
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Austria's leading premium lager joins the Scottish Courage p
Another premium imported lager has been added to the Scottish Courage portfolio this month. The brewer is shipping in Austria's leading premium lager, Zipfer, which will join Beck's, Miller Genuine Draught and Kronenbourg 1664 in an already...
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Agency switch
The UK agency for the Mitchelton wine brand is transferring from John E Fells to Mentzendorff at the beginning of July. This follows the decision by the parent company the Petaluma Group to consolidate its brands into one distribution house. Its...
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North Africa makes an impact with Morocco and Tunisia wines
North African wines have been attracting the attention of the wine industry. It is always looking for something new and a number of buyers and winemakers have been in the region sourcing interesting styles. One of the first off the blocks has been…
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Winecorp showcases new vintages from South Africa
The South African contingent will be out in force as quality wine specialist Winecorp takes its own stand for the first time, as well as appearing on the South Africa stand. Winecorp will showcase its new vintages, particularly the range of whites...
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Foster's places Feng Shui TV ad
Feng Shui is the theme for the latest TV ad in Foster's Honorary Australians campaign, on air from Monday on ITV, C4, C5 and satellite. The ad parodies Feng Shui and the world of Hollywood and gives the brand centre stage. It continues to use the...
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Multiples sign new Fitou
A new style of Fitou wine was launched in Asda and Sainsbury this month. Called Les Douze, it is the creation of 12 vineyard owners in the south of France who chose the best of their vines for the wine. The new style Fitou is a blend of Carignan,...
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WCV gears up for a firm Cape foothold in the UK
A new force in the South African wine industry is emerging from its base in Paarl. West Coast Vineyards has been running for three years but its profile in the UK has been very low. The first major change took place when it enticed internationally...
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Keen prices at heart of Brand Phoenix vision
The fast growth and consolidation in the UK wine industry has prompted three of its key players to join forces to exploit market opportunities. Greg Wilkins, former md of Gallo, Steve Barton, ex category manager at Halewood International, and Steve...
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Bangla beer journeys on
A lager created to go with Indian and Bangladeshi food is being supported by a new ad campaign. Tube card ads for Bangla beer will be appearing this month on the London Underground. These feature a new look bottle of the brand, chillies and the...
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Mateus focus
First Drinks Brands is planning to bring its marketing expertise to bear on the Portuguese wine Mateus Rosé. New marketing director John Grieveson believes that it will be able to make Mateus more relevant to a younger audience. Since 1996 the...
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Bringmywine.com sustainable'
Following its offline launch in December, bringmywine.com launched its online wine e-tail site this week. Wine director Kim Tidy said: "Our extensive market research showed the market for fine wine is increasing year on year and there is a customer...