Archive of all Alpro articles – Page 2
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News
Alpro launches first oat-based big pot yoghurt alternative
Alpro Absolutely Oat boasts the highest oat and fibre content on the market, the brand claims
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News
Alpro launches pastiche of dairy sector’s ‘Make Mine Milk’ ad campaign
The ad push reunites Vinnie Jones, Pixie Lott and Nicola Adams from the original campaign, but now with oat rather than milk moustaches
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News
Alpro creates coffee shop hardship fund
Supported by UK Coffee Week, the ‘In It Together’ Fund will make grants available to business owners to manage cashflow
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News
Alpro to offer independent coffee shops free stock after lockdown
The plant-based brand is spending £125k on free stock and a social media campaign supporting barristas
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News
Alpro makes move into high-protein drinks with UHT soya duo
Alpro Protein launched into Tesco on 21 October and Sainsbury’s on 17 November
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News
Alpro expands range with on-the-go yoghurt and Barista NPD
The NPD is the brand’s first since Alpro revamped its branding during the summer
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News
Alpro begins rollout of new pack designs
Alpro is seeking to attract new shoppers into the plant-based category with its redesign
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News
Alpro launches soya-based low-calorie alternative ice cream
The three variants boast just 360 calories per tub
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News
Alpro heralds 'biggest-ever' year with Greek yoghurt range
Alpro’s range will be soya-based and will launch with five variants
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Promotional Features
Sponsored: the story of plant-based in 2018 with Alpro
Plant-based was one of the hottest topics for the food and drink industry in 2018, we spoke to expert Vicky Bhattu about the three moments that defined the category last year and what we can expect from it in 2019.
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News
Alpro goes premium with launch of organic Origins range
The two-strong chilled range contains single-origin Italian Almond and Sri Lankan Coconut variants
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News
Alpro to push into c-stores with Caffè coffee cup format
The Caffè Cups will feature a new Almond & Brazilian Coffee blend
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Analysis & Features
Alpro: presenting the environmental case for soya
The dairy alternative brand has taken a very different route to sourcing its most important ingredient
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News
Alpro Caffè extends into take-home market
The 250ml RTDs will initially go on sale in Tesco’s dairy fixture from next week
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Rankings
34 (47) Alpro
After racking up a whopping 19% sales boost the previous year, Alpro’s seemingly unstoppable growth began to slow in 2017
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Analysis & Features
Can Innocent rattle Alpro with its dairy-free launch?
Alpro’s dominance of the dairy alternatives drinks market faces a major challenge from an unlikely source
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News
Innocent squares up to Alpro with dairy alternatives move
Almond, Hazelnut and Oat variants will launch next month
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News
Nearly a third of UK shoppers cutting meat intake, says Alpro
Brand also found more than half of shoppers were seriously considering further increasing their plant-based food and drink intake in the next year
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News
Alpro begins 'year of plant power' with first chilled coffees
Alpro Caffè will go on sale next week in Sainsbury’s in coffee & hazelnut and coffee & soya caramel flavours
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News
Alpro expands Costa partnership with Coconut For Professionals
The agreement builds on the brand and Costa’s existing relationship