All Ambient articles – Page 91
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Factories braced for cuts
Britain’s army of food and drink manufacturing staff have been put on red alert after first-quarter threats to hundreds of jobs.Union chiefs are locked into negotiations with company bosses after soft drinks and canned goods giant Princes said...
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Garrett becomes new Heinz UK brand chief
Heinz UK & Ireland has a new vice president, brands, following Jane Edwards’ promotion to European marketing and innovation director.Scott Garrett joined Heinz in January 2004 and has been acting brand director for the UK & Ireland since...
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How to maximise return on trade investment: the experts tell all
Heinz, Britvic, Scottish Courage, Shloer and Ilchester Cheese are among the suppliers discussing how you can maximise return on trade investment at The Grocer’s first conference on this hot issue.Scottish Courage MD off-trade Keith Hogg will be...
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Heinz fingers Farley’s for toddler snacks
Heinz is extending its Farley’s brand beyond rusks with a new range of finger food for toddlers.The new infant offerings include Mini Cheese Biscuits, Mini Fruit Bears and Fruity Cereal Bars.Heinz claims the Mini Cheese Biscuits (rsp:...
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Heinz chills soup
Heinz is throwing its soup brand into fridges for the first time with the launch of a range of chilled offerings in Tesco.The new range compromises four varieties, all packed in 500g transparent pots, which will retail at £1.49.The...
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Heinz chills beans in a fresh sausage
Heinz is rolling its Baked Beanz brand into fresh sausages as it continues its assault on the chilled sector. The new sausages, branded Heinz Pork & Baked Bean Sausages, are being made under licence by sausage specialist Manor Born and...
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Heinz’s fresh approach to soup
Heinz is to pitch its soup brand into fresh territory by testing a new range of chilled offerings in Tesco.The move will put it head-to-head for the first time with New Covent Garden Soup, which is the leading chilled brand in the category and...
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Convenience for slimmers
Heinz has extended the Soup Cup microwaveable format to its Weight Watchers range.Heinz originally launched the convenient format, which heats in 90 seconds, in June 2003, and supported it with a £5.5m marketing campaign. The new Weight...
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Spam’s portraits of a nation
Spam is to make its television advertising debut after 63 years on shelf as part of a £2m advertising spend behind the brand.Hormel Foods’ chopped pork and ham product was introduced to the UK during the Second World War as part of the US...
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Complan in Nestlé row
Complan owner Heinz has reported Nestlé to Trading Standards for claiming that rival health drink product Build Up is “proven to be the best tasting choice”.Andrew Leek, MD for Complan Foods, has written to investigators questioning the...
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C-sector builds Heinz chilled
Heinz is plotting its biggest ever assault on the chilled market, and hopes it will be at the expense of supermarket own label rivals.The food giant plans to use the convenience channel to push a raft of launches over the next year, starting...
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In Profile: Andrew Gidden, Sales & Trade Marketing General Manager, John West
What is your career background? I joined John West from RHM’s Manor Bakeries, where I looked after its business with Tesco for three years. I was director...
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It’s change for Walker
Heinz has appointed Robin Walker, commercial director for quick serve meals, to the newly created post of change director for its UK and Ireland business.Heinz said it had created the post to increase focus on forthcoming change management...
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Branstons: bring ’em on!
Supplier rationalisation means Tesco’s largest source of potatoes, Branston, will buy another 40,000 tonnes next year, taking its total to more than 180,000 tonnes.“The additional tonnage we need is a big opportunity for growers in Kent, Sussex...
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Rising Stars
>>A monthly look at the most promising newcomers in key grocery categories. This month: frozenProduct: Weight Watchers Oven Chips and Roast PotatoesCompany: HeinzLaunch date: September 2003Interesting product...
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no bones about it
Princes has added Skinless and Boneless Red Salmon Chunks in Brine to its range.The addition is in response to research that suggested consumers had a growing appetite for the fish because of its Omega-3 properties but were put off by having to...
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Heinz soups up the logistics
Siân Harrington charts progress at a Tesco Extra store as it remerchandises its entire soup fixture overnight to make way for Heinz relaunched rangeSimple Food for Simple Pleasure was the strapline used at the relaunch of Heinz soup,...
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Heinz soup beefs up its basics
Heinz is relaunching its Classic and Big Soup ranges of soups as part of its commitment to reduce salt, fat and sugar, as well as upping the quantity of ‘main ingredients’ such as meat and vegetables.The company, which is putting a £10m support...
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Heinz challenges
Heinz finally brings pressure to bear on the mighty Walkers, forcing the brand to share the top spot after its recent dominance. Heinz was in sixth position, but has now increased its market share by six percentage points while Walkers’ share...