All Ambient articles – Page 91
-
News
Thumbs up for Plum Baby
A premium organic baby food that uses ‘superfood’ ingredients is taking on established brands, such as Heinz and Hipp.Plum Baby is being launched by mother-of-three and former cookery school teacher Susie Willis, who spotted a gap in...
-
News
Branston puts more on table
Premier Foods is further encroaching on Heinz’s territory with a move into another of its core categories – thick sauces.The company is launching Branston-branded tomato ketchup and brown sauce to compete with the market leading brands: Heinz...
-
News
Heinz’s Barden to head Northern’s chilled arm
Former Heinz UK & Ireland MD Stefan Barden has been appointed director of Northern Foods’ chilled division.Barden, who took up his role on Monday (January 30), became MD of Heinz in September 2003. Last year he moved on to a new assignment...
-
News
Heinz receives offer for seafood business
Heinz has received an offer and is in advanced negotiations with Lehman Brothers Merchant Banking for the sale of its European seafood business.The sale, which would be subject to approval from European authorities, would include brands such...
-
News
HP buyout in doubt
Heinz’s bid to buy rival HP Foods is in danger of falling at the first hurdle, a leading competition lawyer handling a similar deal has warned.
The Office of Fair Trading referred Heinz’s proposed takeover to the Competition Commission last… -
News
Heinz boosts business prospects with Boers
Heinz has made a number of changes to its management.Jan Boers is moving up to the new role of director for business growth and development.Steve Turner, most recently integration director for Heinz’s acquisition of HP, replaces Boers as...
-
News
Branston turns up heat in beans war
The baked beans war between Heinz and new contender Branston looks set to hot up even further with the launch of a £7m TV campaign aimed at switching consumers to Branston Baked Beans.As part of an aggressive marketing drive for the brand,...
-
News
Deal may create new giant
A major deal combining the frozen food operations of Heinz and Unilever could be sown up in the next few months, a key industry source has claimed.The first round of bidding for Heinz’s up-for-sale frozen business is coming to a head while...
-
News
Heinz gets Power in to soup up performance
Heinz UK & Ireland has appointed Gary Power as commercial director for soups.Prior to his promotion, Power was director of marketing for ketchup and condiments at Heinz Canada for three years. Heinz said that during his time in the...
-
News
Heinz soups up indulgence factor for fat fighters
Heinz is ensuring dieters don’t miss out on indulgent soups with the launch of a low-calorie premium product in pouches.The WeightWatchers from Heinz range comes in four flavours similar to those found in the fresh aisles – tomato & basil,...
-
News
Heinz gets back in the beans ad fray
Heinz has been forced into a dramatic u-turn over the advertising of its Baked Beanz brand following the entry into the market last month of Branston Beans.The company has lifted the freeze on above-the-line activity it made this summer to...
-
News
Beans war breaks out
A price war between Heinz and Branston baked beans has erupted, just a week after Premier Foods took on the market leader with a Branston-branded version.As revealed by The Grocer last week, Premier is hoping to shake up the £222m baked beans...
-
News
Ad spend to grow fresh trend
Del Monte is growing its advertising spend to more than £10m next year in a bid to dominate the consumer trend towards conveniently packaged and prepared fresh produce.The biggest challenge for the company is to put the brand in the chiller...
-
News
Is Heinz in a pickle?
It’s Branston vs Heinz in the battle of the beans, says Claire HuThe slogan ‘Beanz Meanz Heinz’ could soon change in consumers’ minds to ‘Beanz Might Also Mean Branston’. In one of the biggest food brand clashes of recent years,...
-
News
But it’s a yes from Delmonte as Edwards juices it up
Del Monte has announced it has appointed former Heinz general manager Leigh Edwards as commercial director of its juice and fruit company. Prior to joining Del Monte, Edwards held the position of customer development director at Wrigley, and...
-
News
Hit or Miss?
>>How is one of this year’s launches faring?Product:branston relishCompany:premier foodsLaunch date:March 2005To complement its popular pickle range, Branston this year made its first foray into the...
-
News
Getting all buttered up
Birds Eye is hot on the heels of Heinz’s WeightWatchers flavoured mashed potato launches (The Grocer October 15, 2005, p74) with two of its own frozen variants – Classic and Dijon mustard.The products, which have an rsp of £1.39 for 650g,...
-
News
Heinz averts strike action
Strike action has been averted at a Heinz factory in Wigan.More than 800 workers had planned a walk out tomorrow in dispute of a pay offer worth approximately 4% over two years.However, Heinz has now offered a pay rise worth 8% over...
-
News
Princes’ Quick way to fill gap
Princes is making its first entry into ready meals with an ambient product it claims rivals the taste and quality of fresh alternatives.Quick Eat! is a long-life ambient pot range of light meals including a mix of protein and carbohydrate in a...
-
News
Heinz means business on salt
Heinz will become one of the biggest food brands to alter its packaging with a salt awareness message, timed to coincide with a multi-million pound government campaign launching on October 10.The company hopes to underline its commitment to...