All articles by Amy North – Page 5
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Analysis & FeaturesCreative challenge: How to get drinkers flocking to BWS aisle
We tasked digital agency Tribal Worldwide with revamping the spirits aisles, tapping into key events in the calendar. Here’s what they came up with…
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Analysis & FeaturesJust the tonic! G&T revealed as UK's favourite at home mix
Classic combo is Brits’ favourite to mix up at home, but what other tipples make Britain’s top five favourite mixes?
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Analysis & FeaturesBoom in one litre bottles drives fall in price for spirits sector
Infographic: Value-seeking Brits have splashed out an additional £104m on litre bottles in the past year. Which spirits are driving this?
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Analysis & FeaturesMid-level gin squeezed as posh and cheap brands drive growth
Brits have splashed out an additional £47m on gin over the past year, but they’re moving away from mid-tier products in the process
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Comment & OpinionYes, Gregg, canned soup is a great product, but it needs sexing up
Gregg Wallace is shocked by canned soup’s demise, but all is not lost
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Analysis & Features2. Coco loco: Coconut steals the show in our global innovations
Coconut brownies, coconut with sauerkraut and coconut spread – this trendy ingredient is a key player in our top 10 global innovations
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Analysis & Features6. Gluten-free NPD: Our top picks from the past year
Big brands are eyeing the free-from market for growth, with major players venturing into gluten-free over the past year. Here’s some of our top picks…
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Analysis & Features7. Brewers eye gluten free market for growth
Could gluten-free beer be the next big thing? Tennent’s and Carlsberg venturing into the arena shows there’s potential
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Analysis & Features9. Clean eating for dogs sweeps the petcare category
Britain’s pets are going grain-free thanks to brands such as Forthglade, which launched a campaign called Clean Eating for Dogs fronted by the Houndsley Brothers
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Analysis & Features5. Raw sales power: Paleo packs a punch in free-from aisles
Retailers could be missing a trick in the free-from aisles when it comes to raw, paleo-friendly products
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Category ReportDrowning, not waving: soup category report 2016
Sophisticated millennials are abandoning canned soup. What can traditional players learn from chilled?
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Category ReportSoup Category Report 2016
Canned soup is on a sinking ship. A staggering £28.7m have been wiped off sales while chilled has climbed aboard the lifeboats…
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NewsIceland's frozen soups deliver £6m boost for flagging category
Soups launched under the successful Slimming World range have amassed sales of £2.2m
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Category ReportCakes & Biscuits Category Report 2016
America’s pioneering spirit - which opened up the Wild West in the 19th century and put man on the moon in 1969 - is making its mark on the biscuit category.
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Analysis & Features4. Crafty canning: why going mobile is great for craft beer
With the craft beer market exploding, we’ve sent our very own Amy North to Crate Brewery in East London to find out why so many breweries are using mobile canning lines.
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Analysis & Features1. Creative challenge: can ugly fruit make beautiful cider?
Beer and cider is struggling right now. We task creative agency Coley Porter Bell with breathing some life into the category - without mentioning craft…
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Analysis & Features3. Top global launches: from rosé cider to collagen beer
We’ve scoured the globe, with the help of Mintel, to find the weirdest and most wonderful beers and ciders from agave-infused beer to cider with tequila.
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Category ReportThe US has landed: Focus on ... cakes & biscuits 2016
America’s pioneering spirit is making its mark on the biscuit category
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NewsHershey's moves into biscuits with new Reese's Rounds
The new biscuits represent Hershey’s first entry into the category
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Analysis & FeaturesNearly a third of Brits own a coffee pod machine
More Brits jump on the pod trend as sales as the capsules soar by a whopping 30%, exclusive research for The Grocer reveals