Cereal
Asda Chosen by You Luxury Fruit & Nut Muesli
International Procurement & Logistics
Our expert judges commended the resealable packaging, along with the “good fruit content and mix” of this mid-tier muesli. Consumers could hardly believe the quality of the ingredients at £2 for a 800g bag, with 55% saying they would definitely buy the cereal.
Silver winner:
Aldi Harvest Morn Pecan & Maple Crisp
The Grocer's Own Label Food & Drink Awards winners announced
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