Archive of all Asda articles – Page 104
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Analysis & Features
Asda wows shoppers to take 'favourite' crown from Tesco
Asda has prised open Tesco’s iron grip on the Grocer Gold Award for Britain’s Favourite Supermarket. How did it do it? Ian Quinn reports
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News
Asda scores a first with Pakistani mangoes deal
Asda is to become the first major retailer to offer highly coveted Pakistani mangoes to shoppers.
In a major coup for its direct sourcing arm, IPL, the retailer will be selling the mangoes in 20 to 30 of its best-performing ethnic stores…. -
News
Asda was always cheapest, but now it’s the favourite
After a stormy 12 months of price wars and tit-for-tat press complaints, Asda has been confirmed this week as the UK's Cheapest Supermarket for the 14th year in a row and even managed to pinch Tesco's crown as Britain's Favourite Supermarket.
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Comment & Opinion
Gold standard
Last night The Grocer crowned its annual champions, dishing out 25 awards to the industry’s finest at a black-tie bash in London’s Guildhall.
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News
Asda’s grapes of wrath
Asda was ordered to pay £10,500 last week to Thomas Wardle, a shopper who slipped on a grape in one of its stores. Asda was also forced to pay £18,500 in legal costs. Imagine if he'd slipped on a melon."We have thorough procedures in...
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News
Netto ‘space opportunity’ fee stuns Asda suppliers
Asda has asked suppliers for payments of hundreds of thousands of pounds in negotiations linked to its acquisition of Netto.
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News
Cocktail pouches tap into premix demand
The Manchester Drinks Company has claimed a UK first with a pre-mixed cocktail in a 1.5 litre foil pouch. The My Cocktail range, which will be rolled into Asda in June under the company's Authentic Cocktail Company brand, comes in...
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News
Asda's new strawberry pricing is sound as a lb
Asda is to sell 1lb punnets of strawberries for the first time in more than 10 years to gauge shopper demand ahead of a potential roll-out of imperial measurements to other fruit & veg.
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News
Morrisons snares another brace of Netto stores
Morrisons has bought a further two Netto stores from Asda. The latest acquisitions – in Worsley, Manchester, and Dunstable – are in addition to the 16 former Netto stores it bought from Asda in January.
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News
Mr Kipling seeks slice of fresh cake market
Mr Kipling has moved into fresh cakes for the first time as part of Premier Foods' plans to breathe new life into its older brands. It has rolled out a three-strong range of chilled cakes into Asda and will be moving its Ambrosia brand...
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News
Asda to pioneer George franchise stores in Middle East
Asda is taking its George clothing brand overseas with the launch of two franchise stores in the Middle East. The outlets will be run under the George banner in the retailer’s first foray into franchising.
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Comment & Opinion
Clarke starts to feel the quality
In The Times today, Andy Clarke is again banging the drum on his supermarket’s new focus on quality.
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Grocer 33
Asda Livingstone
The Grocer 33 is a weekly mystery shopping survey, tracking price, service and availability at the five leading grocery retailers: Asda, Morrisons, Sainsbury’s, Tesco and Waitrose. Each week the winning store manager is interviewed by The Grocer.
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News
Revealed: the IT whizz who caused Tesco’s Double trouble
The computer whizz who played a key role in Tesco's decision to abandon its Double the Difference deal has been unmasked by The Grocer - and revealed he now has Asda in his sights. David Whitehouse, 32, a Middlesborough-based web developer...
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News
Roll reversal leaves Asda with red faces
They say the first casualty of conflict is the truth. Things get confused when the flak starts flying and meaningful communication becomes impossible. It's called the 'fog of war'. So as Asda's scrap with Tesco over prices gets bloodier...
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News
Meat and fish added to Asda Chosen by You
Asda is expanding its new Chosen By You mid-tier range into meat and fish in a move it hopes will generate an additional £20m in annual sales.
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News
Focus On Soft Drinks: Go green with do-it-yourself fizzy drinks
You could say 2010 was the second coming of SodaStream. The fizzy drinks machines, invented in 1903, saw a massive 536% sales increase on the back of distribution gains in Asda and Sainsbury's, secured following a major brand relaunch.
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News
Asda goes for Cornish Crystal spuds
Asda has introduced Cornish Crystal potatoes to its Extra Special range. The potatoes have a creamy, soft and tender flesh with a fluffy skin. Grown in Cornwall and supplied through QV Foods, they are harvested about two…
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News
Tesco’s Price Check becomes ‘just the difference’
Tesco has cut back its promise to refund double the difference on products bought for less at Asda. The retailer will now refund only the difference, having claimed shoppers were misusing the promotion in a bid to make money.
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Comment & Opinion
Candid Clarke, Mk II
In recent weeks Tesco has been playing copycat with Asda over the latter’s price guarantee, with what you might politely call ‘mixed’ results. As well as being an avoidable PR own goal, Double the Difference also exposed Tesco to criticism that it has become uncharacteristically reactive of late.