Latest Asda News and Analysis – Page 120
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Grocer 33: Tesco comes in 22p less than Asda
'Britains biggest discounter' emerges as the cheapest of the bunch in the latest G33
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Three-for-£10 offers at centre of Asda’s wine range revamp
Asda has carried out a “root and branch” overhaul of its wine range with the introduction of 250 new wines and permanent double bays for three-for-£10 offers in all stores. The number of Extra Special premium own-brand lines has been increased by...
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Britain's biggest discounter? The title should go to Asda
Retailers are quick to boast that they are the cheapest in specific categories but their claims are not always backed up by the facts. James Ball reports
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Grocer 33: Sainsbury's leaps into the lead
Sainsbury’s has made a stunning comeback to knock Asda off the top spot this week
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Grocer 33: Asda reigns supreme once again
Asda has bounced back from last week’s £6 drubbing by Morrisons to retake the cheapest retailer title by a comfortable £2.02 margin
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Co-op’s Marks next to say food inflation has peaked
The Co-operative Group has joined Andy Bond in claiming food inflation has peaked, less than two weeks after the Asda chief predicted prices would soon start to fall.
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Ex-Asda chief Leighton ends Royal Mail tenure
Allan Leighton, the former boss of supermarket giant Asda, is to step down from his role as chairman of Royal Mail next year. Leighton, who headed Asda as chief executive during the 1990s alongside former chairman Archie Norman, will stand down from his current role by March.
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Editor's Comment: Do the big four really need to reinvent themselves as discounters?
With the collapse of Lehman Bros, a bumper worldwide wheat harvest, the return of tertiary brands at Tesco, and Asda’s launch of a 5,000-strong product price war, events threatened to supersede our special Green Issue this week. But saving the...
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Good value ad drive by Co-op Group
In the same week that Tesco and Asda launched an all-out price war on value lines, The Co-op Group launched a campaign to prove it’s also good value. The society doubled its usual press activity to trumpet its A Great Deal Locally campaign with...
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Grocer 33: Lamb chops give £6 lead to Morrisons
We all know competition is fierce, but it’s amazing what a lamb chop promo can do for a supermarket’s performance. With Asda’s price on the chops up 62.1%, after a one-week promotion, Morrisons walked away with the prize, with a gap of £6.25 compared with only 26p last week.
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Tesco vs Asda: what the papers say
There is no shortage of coverage about the big news of the last two days - first, as exclusively revealed by thegrocer.co.uk, Tesco launches its new discount ranges. Then Asda goes one better by slashing the prices of thousands of products, while chief Andy Bond tells us food inflation has ...
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Asda trumps Tesco discount move
As revealed on thegrocer.co.uk (15 September), Tesco this week launched a new range of 350 discounted items in response to the recent gains made by discounters such as Aldi and Lidl. But the news was trumped yesterday when Asda signalled a major price war by slashing the cost of 5,000 items, including every product in its Smart Price range, as Asda chief executive Andy Bond said food inflation had peaked.
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Asda slashes 5,000 prices as Bond claims inflation has 'peaked'
Asda has today announced over 5,000 price cuts and said that food price inflation has peaked. From tomorrow Asda will cut the price of every Smart Price product and is claiming shoppers could cut their shopping bill by 50% by switching. It is also lowering the prices of some branded goods and own-label products.
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Asda fights VAT with smoothie discounts
Asda has knocked the VAT off the price of all the 100% juices and smoothies it stocks as part of an ongoing campaign to persuade the Government to cut VAT on ‘healthy’ drinks. The supermarket chain is hoping the price cut, which will run for three...
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Grocer 33: Asda beaten to first place by Morrisons
Asda has been knocked off the top spot for price for the first time in three weeks by Morrisons, which undercut its nearest rival by just 26p to scoop the title of cheapest retailer.
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Cheese price pushed up 10% by multiples
The retail price of cheese has risen by nearly 10% over the past week as supermarkets claimed they were responding to farmers’ calls for higher returns. Asda was the first to put up the price of 250g of own-label English mild white Cheddar by 9% to...
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Asda shuns celebs for new George ads
Asda is to use regular people - rather than professional models or celebrities - in the latest advertising campaign for its George clothing line, after saying it felt "wrong" to pay for celebrity endorsement during an economic downturn.
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Asda tracks consumers’ confidence
Asda is attempting to map consumer confidence, having recruited 10,000 shoppers to answer weekly questions about their lives, shopping habits, job security and the economy. The Pulse of the Nation Index has produced its first quarterly findings,...
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Grocer 33: Asda remains cheapest for a third week
Asda has retained the cheapest retailer title for a third week running, seeing off a resurgent Tesco with a relatively comfortable £1.95 lead
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Making the most of the multiples
How much of the market do the multiples command? According to Mintel they now account for more than 50% of sales, while TNS says they have a 61% share by value, headed by Tesco then Asda, Sainsbury’s, Morrisons, the hard discounters and...