Archive of all Asda articles – Page 16
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News
Asda commercial team shake-up brings new buying system and 37 redundancies
Asda said it was investing in 36 new positions, including an extra 28 buying roles to give it additional capacity and capability in this area
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News
Asda ends ‘biggest ever’ electronic shelf label trial
More than 25,000 ESLs were involved in the trial, which on launch was the biggest in the UK
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Grocer 33
Nectar Prices just cheaper than Asda in Grocer 33 battle
This week’s pricing win was hotly contested between Sainsbury’s and Asda
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News
Meatless Farm launches pasta NPD and ‘For the Tryers’ campaign
Staple Meatless Farm lines are also relaunching into Tesco this month including its plant-based mince and chickenless roast
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News
Asda beefs up tech team with M&S hire Rob Barnes
Barnes will join the supermarket early next year as delivery director to oversee the development of its new technology strategy and separation from Walmart
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Comment & Opinion
Can Project Pegasus stamp out rising retail crime?
The wheels are in motion for a bold and costly new police operation to crack down on the shoplifting epidemic currently rife in retail: Project Pegasus
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KVI Tracker
Waitrose price cuts shake up household staples in this week’s KVI tracker
Some of the new prices bring Waitrose in cheaper than comparative products at other retailers
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News
St Pierre launches Belgian waffle multipacks into Asda
The launch will be supported with mass sampling, and a marketing campaign including influencer partnerships.
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Comment & Opinion
Aldi’s biggest price cuts add more drama in retailers’ battle to the bottom
Aldi’s latest price cuts are substantial, and the numbers support that
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News
Heinz launches Mexican-inspired meal kit brand Las Chicas
The range was developed in partnership with Mexican culinary institute El Claustro and two up-and-coming female chefs
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KVI Tracker
Cheese prices slashed in latest supermarket cuts
The average price of a block of own-label mature cheese is now 7% more expensive year on year, but has fallen 5% since last month
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Grocer 33
Asda is cheapest for lunchbox food as school returns
Amid the chaos of the concrete crisis affecting the start of the new school year, there was at least some good news for beleaguered parents
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News
Jones Food Company launches branded bagged salad into Asda
The vertical farming company has launched its first consumer facing salad range brand, Homegrown
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Analysis & Features
How do Sainsbury’s Nectar Prices stack up against Tesco’s Clubcard?
How do the schemes match up on prices and breadth of offer?
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News
Müller relaunches retro flavours from back catalogue
The range of ‘retro’ flavours will include Mississippi Mud Pie Inspired and Strawberry & Choc Orange Balls
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News
Cathedral City launches red leicester and smoked SKUs in brand first
Cathedral City Our Red Leicester and Our Smoked will launch into 210 Sainsbury’s stores on 13 September
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News
Media Bites 5 September: Asda, Wilko, Butternut Box
The billionaire owners of Asda have been asked by MPs for details of interest free-loans allegedly provided to fund the purchase of private jets
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Analysis & Features
How crime-hit supermarkets are turning into fortresses
Whether it’s TikTok mobs, a cash-strapped populace, or organised crime gangs, retail theft is on the rise. Stores are fighting back with a combination of new staff training techniques and high-tech solutions
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News
Aldi marketing director David Hills joins Asda
Hills worked at the discounter from 2007, holding a number of senior commercial roles before taking up his position as marketing chief in 2012
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Grocer 33
Asda cheapest in latest price comparison but not with Tesco Clubcard Prices
Asda was exclusively cheapest for 11 items, including the Nando’s sauce