Archive of all Asda articles – Page 165
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Pork space squeezed
English supermarkets are cutting back on the amount of space they give on their shelves to fresh British pork, according to September’s PorkWatch survey.Results suggest that of the leading three multiples, only Asda had given over more space to...
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Food comes out of the equation
Asda’s newest showcase for its non-food offer is a standalone 34,000 sq ft store on a retail park. Rod Addy goes shoppingWith new sites increasingly hard to come by, Asda is hoping to take the battle to Tesco in the one area it knows...
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Asda non-food Living format debuts
Asda has opened its first standalone general merchandise store. Asda Living at Crown Wharf Retail Park, in Walsall town centre, will be followed by two further trial stores under development. One, measuring 30,000 sq ft, is due to open at...
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Asda’s non-food Living format debuts
Asda has launched its first store under the Asda Living general merchandise format today, at Crown Wharf Retail Park in Walsall town centre in the west Midlands.Two further trial stores are under development. The second, measuring 30,000 sq...
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Confection perfection
It’s all change for our gallery of the six best confectionery buyers. None of the group voted for by suppliers in June 2003 made it into this year’s high flyers. That said, Tesco, Asda and Waitrose all made it through again. Tesco’s Sharon...
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Supermarkets look at housing schemes
Supermarkets are planning to make strong moves into the housing market as a response to increasing pressure from local councils for the inclusion of social housing as part of redevelopment schemes.Asda and Sainsbury are both planning to...
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Central packing plants take shape
The remaining two factories that are being built to satisfy Asda’s meat needs are edging closer to completion.In Doncaster, ABP is just about to commission its new 120,000 sq ft, £18m plant. It would be up and running “October/November time”...
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Asda serves the right meal deal
The ambient pasta sauce sector has grown in scale and diversity in recent years, with plenty of brands now on sale as well as speciality retailer own label products. This diversity is reflected by the average of 108 products found across the grocery...
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Asda buys four Safeway stores
Morrisons has announced it has agreed to sell four more stores from the Safeway portfolio to Asda.Three of these stores are among the list of those Morrisons is required to sell as a continuation of the disposals required by the Office of...
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Retailers ‘lose millions’ through poor logistics
Retailers are still losing millions through a failure to get to grips with instore logistics and inaccurate book stock, Christian Salvesen’s UK MD has claimed.Brian Gaunt, who was supply chain boss at Asda and Big Food Group before joining the...
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The new media moguls
As Asda tests instore digital advertising, Sian Harrington asks if supermarkets can work as media ownersOn Monday Asda becomes the latest multiple to pilot instore digital advertising – cementing the trend for food retailers to become...
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A hub of expertise
Siân Harrington explores how Asda’s centralised policy makes effective use of the retailer’s media opportunities The Asda Media Centre, near the Leeds head office, has five employees – four with advertising backgrounds and director...
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The cream of the crop
Dairy manufacturers were asked this month to nominate their favourite yogurt buyers and one name cropped up again and again. Naomi Hanfell from Asda was so popular that several suppliers refused to nominate any other buyer.One said: “In 20...
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Bisto beefs up potatoes
Frozen potato specialist Cheviot Foods has added another product to its Bisto-branded offering.Bisto Crispies will line up alongside Bisto Roasts from this month, initially launching into Asda in a two packs for £2 promotion, or £1.79 for a...
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Asda begins its trials of instore digital media
Asda launches its instore plasma screen trial on Monday (September 6) in its Wembley and York stores.The retailer, which is following in the footsteps of Tesco and Spar, is testing different screen positions and creative executions over the...
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Top two a serious threat in non-food
Grocery multiples now retail over £67bn per annum and non-food (clothing, general merchandise, music and video and electrical) is the fastest growing category, with a 15% year-on-year growth according to ACNielsen Scantrack. Tesco and Asda...
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Outdoor opportunity
Posters are being neglected by multiples says Siân HarringtonThere is something rather delicious about seeing a 96-sheet poster advertising Tesco located just outside an Asda store, or vice versa. However, research exclusive to The...
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New labels for Anakena
Chilean wine brand Anakena has been given a facelift to coincide with the addition of single vineyard and premium labels to the range.The collection, which has won listings with Asda from this month and Thresher from late November, has been...
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Tesco summer availability ace
The average multiple stocks 50 different skus of ice cream tubs, with 15% of the category on promotion. At this time of year, 14% of normal lines and 27% of promotional products are low on stock. Asda shoppers love a deal judging by a whopping...