Archive of all Asda articles – Page 94
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Grocer 33Asda Leyton Mills
Jahmene visited us about six weeks ago with Nicole Scherzinger and they did some filming…
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Comment & Opinion
Asda's virtuous circle
Asda’s plans for click & collect are a virtuous circle if ever there was one…
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NewsDoes 'Chicken Jahmene' have The X Factor?
It’s The X Factor final this weekend, and Asda’s ‘Chicken Jahmene’ Douglas takes the stage…
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NewsLeiths gives Asda a 25% Extra Special boost
Asda’s tie-up with Leiths has boosted the size of its Extra Special premium range by 25% compared with 2011…
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NewsDelistings and poor wheat crop pile the pressure on Hovis
Premier Foods’ troubled Hovis brand has been delisted from smaller-format Asda…
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Analysis & FeaturesAsda's quiet move into the world of convenience retail
The intriguing thing about Asda’s claim that opening two standalone forecourts doesn’t herald a move into convenience is that, superficially…
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News
Do Asda forecourt openings point to convenience push?
Asda is set for a tentative step into the convenience market with the opening of two forecourt stores….
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NewsAsda and Barclays offer talking ATMs for the blind
Asda has become the first retailer in the UK to introduce talking cash machines to its stores….
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NewsAsda drops £15 cap on APG after sorting out voucher 'glitch'
Asda has dropped the £15 cap introduced in October to its Asda Price Guarantee vouchers….
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Comment & Opinion
Asda's marketing chief reports rise in own-label mid-tier sales
Own label was once seen as the poor relation to branded. Not anymore….
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NewsWine Selection brings 80 new lines to Asda
Asda has become the latest grocer to announce it is revamping its wine offer in a bid to make it easier to shop.
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NewsAsda shakes up general merchandising division
Asda has shaken up its general merchandise division as Andrew Moore, who replaced Charles Redfield as CMO in May, starts to make his presence felt.
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NewsLeiths meals are a hit with Asda shoppers
Asda’s partnership with Leiths School of Food and Wine is already paying dividends, with sales of its Extra Special range soaring…
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NewsAsda's new web engine delivers 'Clubcard effect' online
Asda is launching a customer insight engine on its website that will allow Asda to target online shoppers with personalised offers for the first time…
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NewsASA investigates as Asda ad spells out £15 cap to guarantee
Asda has played down the significance of amending its 10% Asda Price Guarantee press ads, which now feature a prominent asterix…
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NewsAsda encourages shoppers to try low and no-alcohol beers
Asda is launching a leaflet and in-store push encouraging shoppers to try low and no-alcohol beer.
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NewsArmy of boffins join Asda for digital push
Asda plans to unleash an army of technology boffins on its stores to transform the shopping experience - and drive its digital agenda…
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Grocer 33Asda Thurmaston
The Grocer 33 is a weekly mystery shopping survey, tracking price, service and availability at the five leading grocery retailers: Asda, Morrisons, Sainsbury’s, Tesco and Waitrose. Each week the winning store manager is interviewed by The Grocer.
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News
Asda shoppers rebuy trigger items to tap Price Guarantee flaw
Shoppers are rebuying products they’ve already paid for to capitalise on Asda’s Price Guarantee glitch…