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Top 20 cakes
  TOP 20 CakesSALES
        £m change (£m) change (%)
    Total volume change: –4.0% Total Category 1,084.40 –9.2 –0.8
      Total Own Label 566.7 16.4 3
             
1 1 Mr Kipling Premier Foods 153.2 –14.1  –8.4 
2 2 Cadbury Premier Foods 78.2 7 9.8
3 3 McVitie’s Pladis UK 34.9 –1.7  –4.6 
4 4 Soreen Samworth Brothers 33.7 –1.5  –4.2 
5 6 Thorntons Finsbury Food Group 24.2 2.2 9.9
6 9 Mrs Crimble’s Wessanen UK 9.9 0.2 193.2
7 13 Bonne Maman Andros 6.1 0.8 15.8
8 8 Balconi Cakes Balconi 5.9 –1.1  –15.7 
9 7 Galaxy Pladis UK 5.4 –2.3  –30.1 
10 18 Regal Regal Foods 4.6 1.4 42.2
11 10 Lyons Premier Foods 3.9 –1.7  –30.3 
12 NEW Graze Graze 3.8 3.2 ●
13 19 Bobby’s Bobby’s Foods 3.5 0.3 10.9
14 NEW Emma’s  Emma’s Country Cakes 3.5 1.9 ●
15 20 Happy Shopper Booker Group 3.3 0.4 15.1
16 NEW Aunt Bessie’s Aunt Bessie’s 3.3 1.9 ●
17 16 Fatherson Fatherson Bakery 3.1 –0.7  –19.4 
18 12 WeightWatchers Finsbury Food Group 3 –2.3  –44.2 
19 14 Beverley Manor Beaverlac Fine Foods 2.7 –2.2  –44.6 
20 21 Pearl’s Pittas Foods 2.7 –0.1  –4.9