Top 10 Detergents Sales
TOP 10 | Laundry detergents | | | Sales | |
|
|
|
|
£m |
change (£m) |
change (%) |
|
|
|
TOTAL CATEGORY |
954.1 |
-48.2 |
-4.8% |
Total volume change |
-9.0% |
TOTAL OWN LABEL |
103.9 |
-0.4 |
-0.4% |
1 |
1 |
Persil (Unilever) |
Unilever |
197.1 |
-35.0 |
-15.1% |
2 |
2 |
Ariel |
Procter & Gamble |
169.1 |
-1.5 |
-0.9% |
3 |
5 |
Fairy |
Procter & Gamble |
116.1 |
11.0 |
10.5% |
4 |
4 |
Bold |
Procter & Gamble |
110.9 |
-1.9 |
-1.7% |
5 |
3 |
Surf |
Unilever |
102.9 |
-12.9 |
-11.1% |
6 |
6 |
Vanish |
Reckitt Benckiser |
60.3 |
-4.7 |
-7.3% |
7 |
7 |
Daz |
Procter & Gamble |
40.9 |
-3.7 |
-8.3% |
8 |
8 |
Ecover |
Ecover |
12.7 |
1.4 |
12.2% |
9 |
9 |
Dettol |
Reckitt Benckiser |
8.5 |
-0.4 |
-5.0% |
10 |
10 |
Dylon |
Henkel |
7.2 |
0.2 |
2.6% |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
TOP 5 |
Fabric conditioners |
|
|
Sales |
|
|
|
|
|
£m |
change (£m) |
change (%) |
|
|
|
TOTAL CATEGORY |
405.9 |
-6.1 |
-1.5% |
Total volume change |
-7.0% |
TOTAL OWN LABEL |
43.1 |
0.8 |
1.9% |
1 |
1 |
Comfort |
Unilever |
178.4 |
-15.0 |
-7.7% |
2 |
2 |
Lenor |
Procter & Gamble |
139.7 |
2.7 |
1.9% |
3 |
3 |
Fairy |
Procter & Gamble |
25.1 |
4.9 |
24.4% |
4 |
4 |
Febreze |
Procter & Gamble |
12.6 |
0.6 |
4.9% |
5 |
5 |
Ecover |
Ecover |
3.3 |
0.3 |
11.2% |