Top products 2018 Laundry
Top 10 Laundry detergents       
            £m change (m) change (%)
        Total volume change -4.0% Total category 930.1 -24.0 -2.5%
        Total own label 111.8 8.0 7.7%
1 1 PERSIL UNILEVER Persil Unilever 189.1 -8.0 -4.1%
2 2 ARIEL PROCTER & GAMBLE Ariel Procter & Gamble 159.0 -10.2 -6.0%
3 3 FAIRY PROCTER & GAMBLE Fairy Procter & Gamble 117.7 1.6 1.4%
4 3 BOLD PROCTER & GAMBLE Bold Procter & Gamble 99.8 -11.1 -10.0%
5 5 SURF UNILEVER Surf Unilever 97.4 -5.2 -5.0%
6 6 VANISH RECKITT BENCKISER Vanish Reckitt Benckiser 56.7 -3.7 -6.1%
7 7 DAZ PROCTER & GAMBLE Daz Procter & Gamble 42.1 1.0 2.4%
8 8 ECOVER S.C. JOHNSON Ecover S.C. Johnson 14.0 1.3 9.9%
9 9 DETTOL RECKITT BENCKISER Dettol Reckitt Benckiser 9.2 0.7 8.6%
10 10 DYLON HENKEL Dylon Henkel 7.7 0.5 7.4%
                 
                 
Top 5 Fabric conditioners              
            £m change (m) change (%)
        Total volume change -4.1% Total category 388.7 -17.3 -4.3%
        Total own label 41.9 -1.3 -3.0%
1 1 COMFORT UNILEVER Comfort Unilever 177.2 -1.3 -0.7%
2 2 LENOR P&G Lenor P&G 126.6 -13.1 -9.4%
3 3 FAIRY P&G Fairy P&G 24.7 -0.2 -1.0%
4 4 FEBREZE P&G Febreze P&G 11.1 -1.5 -12.1%
5 5 ECOVER S.C. JOHNSON Ecover S.C. Johnson 3.7 0.5 14.5%

Nielsen, 52 w/e 8 September 2018