All Bakery articles – Page 48
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News
Mary Berry has entered the cake mix
Gourmet brand Mary Berry & Daughter is making its first foray into baking with a range of cake mixes. The Mary Berry branded range, available from Waitrose, comes in Lemon Drizzle, Luxury Carrot Cake and Double Chocolate Fudge (rsp:...
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NewsHovis rolls out Union Jack loaf packaging
Hovis is to roll out a Union Jack pack design to highlight its use of flour milled from British wheat. From the end of March, the brand's Soft White range will carry bold Union Jack packaging and the tagline '100% British Wheat'. The new...
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NewsVanilla Ice raps while he wraps
We've had Lionel Richie singing about Walkers crisps. Now another icon of times past is has been waxing lyrical for tone-deaf foodies this time on behalf of Warburtons wraps. Vanilla Ice who shot to fame 20 years ago with hits like Ice...
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News
Britain's 100 Biggest Brands 2011: Coca-Cola to Warburtons
On 8 May, Coca-Cola will be 125 years old: and it’s still growing. In fact, it’s going like a train. Sales rose 8.3% during 2010, to almost £1.1bn, and during the all-important four-week Christmas period, Coca-Cola’s share of the total market was its highest in three years.
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News
Britain's 100 Biggest Brands 2011: Walkers to Kingsmill
Brits aren’t renowned for being adventurous eaters, but offering them the likes of BBQ Kangaroo or Teriyaki Chicken crisps seems to have worked...
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Analysis & FeaturesAcid Test: New York Bagels (multi-seeded)
The New York Bakery Co predicts its revamped bigger, softer and more New-York-style bagels range will reignite the overly promoted bagel category
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News
Warburtons loaf on trial at Poundland
Poundland is trialling a mid-size Warburtons Toastie loaf that has been exclusively developed for it by the manufacturer.
The 600g product which is midway between a full 800g and half-sized loaf and available in thick or medium slices … -
Comment & Opinion
Nocton's technical knockout
They say letter-writing is a lost art (although subscribers to thegrocer.co.uk can receive their Daily Bread via snail-mail on the back of a postcard of Crawley if they really want to).
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NewsAllinson tries bird-friendly campaign
Allied Bakeries has switched marketing focus from Kingsmill to Allinson with a campaign based on the love of feeding birds. The brand has teamed up with Conservation Grade, a scheme encouraging farmers to protect natural habitats, to...
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NewsKingsmill unveils four new loaves for c-store sector
Allied Bakeries is targeting the convenience sector with four new loaves. The new four-strong line-up is available now and comprises an Extra Light Danish loaf (rsp: 85p/ 400g), a Doorstep loaf (rsp: £1.39/ 800g), a Soft White Farmhouse...
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NewsThe rise of the indie baker
As sales of artisan bread rise, independent bakers are looking to broaden their reach to cash in on the growing appetite for tasty alternatives to the traditional white sliced loaf. Virginia Matthews weighs up their chances
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NewsNew York makes its bagels bigger... and more New York-style
In a bid to reignite the overly promoted bagel category, New York Bakery Co is increasing the size of its bagels and making them softer and "more New York" style. The reformulated bagels will be more than 10% bigger (rsp: £1.29 for five)...
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NewsFancy some posh crumpet, asks brand-building agency NewLeaf
The "unloved" crumpet has been given a classy makeover by new brand-building agency NewLeaf, which is now looking for listings for The Classic Crumpet range. Unlike market-leading lines from Warburtons and Hovis, Classic Crumpets were...
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News
Kingsmill raises game in seeded with new loaves
Kingsmill is piling the pressure on its slower-performing rivals Warburtons and Hovis with a new seeded bread range that is predicted to hit £10m in sales over the next year. The Associated British Foods business will roll out the...
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News
Premier Foods’ Jary promoted to Hovis head of marketing
Premier Foods has promoted Caroline Jary to head of marketing for Hovis.Jary, who joined the manufacturer in April last year as head of brand for Hovis, took on her new role this week, replacing Jon Goldstone who was promoted to group...
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NewsHovis spend doubles to £3m as breakfast ad hits small screen
Premier Foods is stepping up its campaign to encourage consumers to eat more Hovis Wholemeal bread at breakfast by taking the message to the small screen for the first time.
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Comment & Opinion
Next Year's News: the Daily Bread guide to 2011
Daily Bread brings you the biggest stories of the year to come - before they happen
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NewsIndie stores alerted over a mystery dairy supplier
Independent shop owners in the Midlands have been put on alert by their dairy suppliers after an unknown supplier started targeting stores with offers of discount milk, bread and eggs. Over the past few weeks, hundreds of independents and...
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NewsFlat is where it’s at, says Warbies in new venture
Having ventured into bagged snacks and gluten-free bakery, Warburtons is now making its first foray into wraps and flatbreads.
Britain’s biggest bread supplier is introducing Square-ish Wraps and Sandwich Thins to the bread aisles from…