All Bakery articles – Page 53
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Hovis targets bread roll shoppers with follow-up to epic ad
It's bread rolls at dawn as Hovis takes on market leader Warburtons with its latest sepia-tinted advert - featuring a lass rather than a lad.
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king of the mill
A couple of years back, things weren't looking too good for Kingsmill. Alex Beckett reports on a dramatic turnaround
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Atkins launches first 'carb-friendly' range
Low-carb diet brand Atkins is venturing out of snack bars with what it describes as its first range of "carb-friendly" products.The new products, which are being rolled into Tesco and Boots now, include cereal, wholegrain bread mix, wheat...
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Family appeal prompts revival of white bread
White bread sales are soaring as credit-crunched shoppers switch from brown to what they see as a cheaper, and more family-friendly option.Strong sales of white helped reverse the 0.7% volume decline that the whole category suffered in 2007...
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NewsSaturday Essay: We need a joined-up Government strategy
An integrated approach to policy, with sustainability at its heart, would encourage investment, says Ross Warburton
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'Bread not suitable for UK vegetarians,' claims foodie group
Organisers of a leading food industry event are claiming much of the bread eaten in the UK is not suitable for vegetarians.
The Real Bread Campaign, which represents local, organic and artisan producers behind the Real Food Festival, an… -
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Group sales up but grocery disappoints at Kingsmill baker Associated
Associated British Foods has blamed volatile vegetable oil prices for a "disappointing" performance at its grocery division – although the Kingsmill baker still saw overall sales rise by almost a fifth (18%) for the past six months.
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Campaign Trail: A dog's breakfast
A Wallace & Gromit 'turbo-matic toast rack' is one of the collectable items in a new on-pack promotion for Kingsmill, which has joined forces with Aardman Animations to celebrate the DVD release of A Matter of Loaf and Death. The push kicks off next...
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Organic sales slump is worse than predicted
Demand for organic has fallen further than many experts predicted - with some categories in double-digit volume decline.Volume sales of bread fell 29%, fruit by 20%, eggs by 12%, and vegetables by 8%, according to figures from TNS [52w/e 25...
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NewsRival bakeries aim to revive 'neglected' bread roll category
Warburtons and Hovis are locking horns in a battle to boost the bread roll market. Hovis is delisting the packs of rolls it currently has on the market to introduce a seven-strong range of premium rolls based on the loaves introduced in its...
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Alan Hempton retires after 45 years with ABI
Allied Bakeries Ireland MD Alan Hempton has retired after a 45-year career with the company.Peter Henry is expected to take over the Irish arm of Allied, which produces Kingsmill, working at general manager level.Hempton joined ABI...
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Premier encouraging switch to wholemeal
Premier Foods is encouraging shoppers to switch from white bread to wholemeal in a new marketing campaign backed by ex-Spice Girl Emma Bunton. The £1.5m campaign, which will run for eight weeks, aims to persuade some of the 18% of consumers...
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Former Gü director turns outrageous with Mr Bunbury
The January dieting rush hasn’t deterred Sainsbury's from stocking a new and indulgent chocolate cake range created by the former commercial director of Gü Puds.Mr Bunbury was set up last May to supply two independent London cafés with...
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A run on hot cross buns
Just three weeks on from Christmas, supermarkets are already reporting a run on hot cross buns.Current sales were almost double those last year, said Morrisons, while Tesco said sales were up 17.6% year-on-year. “Shoppers are indulging...
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Premier eyes private equity role in bid to reduce debt
Premier Foods is set to sell off a 40% stake in the company to private equity investors as the owner of Hovis and Branston Pickle seeks to reduce its £1.6bn debt burden.
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An extra £104m of sales crowns Warburtons year
In a tumultous year for the bread industry in particular, and brands in general, sales of Warburtons loaves soared to £577m in value - the biggest rise of the 1,000+ products covered in The Grocer's Top Products Survey 2008. The Bolton-based...
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Premier combines Hovis and Nimble in one loaf
Premier Foods has brought its struggling Nimble brand under the Hovis banner to form Hovis Nimble as it attempts to claw back share from Warburtons and Kingsmill.Sales of the 53-year-old Nimble brand slumped 5.5% to £14m in the year to...
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Warburtons aims to be king of breakfast
Warburtons hopes to replicate the success of its bread portfolio with a revamp of its crumpets, pancakes and potato cakes. The Bolton-based baker is relaunching the products in time for the New Year, with brighter and more modern packaging....