Bela Mashru
- Comment & Opinion
What Pinterest has pinned as the food and drink trends of 2023
Being prepared for upcoming trends before they go big can help create brand affinity and ultimately drive sales, says Bela Mashru, head of grocery at Pinterest
- Comment & Opinion
Which fmcg categories are proving the most resilient as we head into 2023?
While growth opportunities will exist, finding them will be challenging, says Steph Cullen, head of manufacturing at IRI