Blossom Hill is launching new television advertising aimed at showing how a glass or two of wine can help people forget the stresses of their day.
The number one UK defined wine brand (July/Aug 2004 ACNielsen, GB offs) will feature in commercials aimed at 25 to 34-year-olds on satellite channels until November 21.
Featuring the strapline ‘Perfect Wine, Perfect Time’ the ads depict daily challenges - such as running late and bad weather - and end with friends relaxing together over a glass of Blossom Hill.
The campaign mostly centres on idents for the brand’s Will & Grace sponsorship and will focus on the brand’s leading varietals Chardonnay, Cabernet Sauvignon, Merlot, White Zinfandel, Zinfandel and Sauvignon Blanc.
The number one UK defined wine brand (July/Aug 2004 ACNielsen, GB offs) will feature in commercials aimed at 25 to 34-year-olds on satellite channels until November 21.
Featuring the strapline ‘Perfect Wine, Perfect Time’ the ads depict daily challenges - such as running late and bad weather - and end with friends relaxing together over a glass of Blossom Hill.
The campaign mostly centres on idents for the brand’s Will & Grace sponsorship and will focus on the brand’s leading varietals Chardonnay, Cabernet Sauvignon, Merlot, White Zinfandel, Zinfandel and Sauvignon Blanc.
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