Lynx Africa, Alan Partridge’s favourite body spray, is celebrating its 25th anniversary this year. There’s been a new TV ad, limited edition t-shirts and… a tie-up with Marmite.
Yup, Bogof’s spies spotted cans of Africa & Marmite scented deodorant and bodywash at Sainsbury’s stores this last weekend. You might love it or hate it (or be indifferent) but things could be worse: it could be Lynx-scented Marmite.
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