All Brand licensing articles – Page 2
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NewsStar Wars fever inspires retailers to step up activity early
New Star Wars movie The Force Awakens is still four months away, but the grocery industry is already gearing up
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NewsTangerine gets SpongeBob and Turtle power in Nickelodeon licensing tie-up
Tangerine Confectionery has teamed up with Nickelodeon for the first time
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NewsPark Cakes rolls Gruffalo party cake into Tesco stores
Gruffalo owner Magic Light Pictures has teamed up with Park Cakes to launch a range of treats featuring the popular character.
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NewsTwiglets become 'Stiglets' in Top Gear tie-up
United Biscuits has teamed up with Top Gear to transform its Twiglets snacks into ‘Stiglets’ for a limited period.
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NewsPaddington effect brings boom in marmalade sales
Marmalade sales have soared following the release of the Paddington Bear movie, according to Robertson’s brand owner Hain Daniels.
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News
Disney's Frozen tops licensed toy chart for first time
Disney’s Frozen has become the number one movie license in the UK toy market.
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NewsPaddington Bear and Shaun the Sheep get food licensing deals
Hain Daniels is this month rolling out a new label on its Robertson’s Golden Shred marmalade…
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NewsFuller Longer range to be rebranded as Balanced for You by M&S
Marks & Spencer is being forced to rebrand one of its biggest selling food ranges, Fuller Longer…
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NewsLicensing properties Teletubbies, Danger Mouse to return to TV
Children’s favourites Teletubbies and Danger Mouse are returning to TV screens…
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NewsFunny Feet ice cream to be turned into a car air freshener
Retro ice cream brand Wall’s Funny Feet is being extended into the car air freshener market…
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NewsPeppa Pig clothing range targets Mother’s Day shoppers at Asda
Peppa Pig owner Entertainment One has revealed the first product range featuring Peppa’s mum.
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NewsAlmondy launches Cadbury and Philadelphia frozen desserts
Swedish supplier Almondy is launching Cadbury and Philadelphia frozen desserts as it ramps up its activity with Mondelez…
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NewsBeechdean brings Scooby-Doo, Jelly Belly and Turtles on board
Supplier Beechdean will be bringing Jelly Belly, Scooby-Doo and Teenage Mutant Ninja Turtles to ice cream freezers…
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NewsNespresso opens up new technical specs to its rivals
Nespresso is sharing details of a key component in its latest coffee machines with rival coffee pod suppliers…
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NewsMcCain teams up with Primark on 'chips' jumpers
McCain’s ‘chips’ jumper is available from Primark Chips fans will soon be able to show their love for the food as frozen potato specialist McCain teams up with clothing chain Primark. From next week, shoppers will be able to buy a copy of the ‘chips’ woolly jumper ...
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NewsHello Kitty rolls out range of Bazooka sweet collectibles
Hello Kitty is joining the Bazooka Candy Brands products portfolio with a range of collectibles…
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NewsMatch Attax signs up Ronaldo, Lampard and Gerrard for game
Topps is adding cards autographed by football stars to its Match Attax collectible game…
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NewsSarah & Duck and Doctor Who among BBC Worldwide toy lines
BBC Worldwide – the commercial arm of the BBC – has unveiled a raft of new licensed products at this week’s London Toy Fai…
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NewsDTP Europe secures deal for Thomas & Friends vitamin packs
DTP Europe has secured a licensing deal with Hit Entertainment to add Thomas & Friends to its range of branded vitamins…
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Analysis and FeaturesBrand Licensing Deal of the Year: Kit Kat
Versions of Google’s Android OS have been named after sweet products since 1.5 Cupcake in 2009…
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