All Britain’s Biggest Brands articles
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News
Snacking Brits drive sales of cake, chocolates and pasties
Mr Kipling, Celebrations, Hula Hoops and Ginsters are among Britain’s fastest growers
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Analysis & Features
How are Britain’s Biggest Brands managing marketing spend?
When times are tight, it’s tempting to see marketing as a ‘nice to have’. But brands in the know have been investing – and reaping the benefits. So which channels are providing them with the best returns?
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Rankings
Britain’s Biggest Brands 2025: The top 100
Britain’s brands faced a challenging year of rising input costs, shifting consumer preferences and economic pressures, yet many achieved significant growth, with the top 10 brands collectively generating over £12.2bn in sales
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Rankings
10 brands vying to become one of Britain’s 100 biggest
Some of the most dramatic rises in value come from brands sitting just outside the top 100 of Britain’s Biggest Brands
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Comment & Opinion
Marketing in 2025 will be about where, not how much
Nailing the right mix of old and new media will continue to give marketers a headache
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Rankings
Who’s up and who’s down in Britain’s Biggest Brands 2025?
The biggest winners and losers in terms of value sales from Britain’s Biggest Brands 2025
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News
Caffeine the secret to success for Britain’s Biggest Brands
Prime, Monster, Starbucks and Yorkshire Tea deliver uplift of 122.2 million extra packs
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Rankings
Where next for Britain’s Biggest Brands?
As cash-strapped shoppers turn to own label, brands are innovating to win them back. But danger lurks for those who fail to pitch their NPD astutely
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Rankings
Britain’s Biggest Brands 2024: The top 100
These are the UK’s biggest grocery brands by value in the year to 31 December 2023, according to data from NiQ
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Comment & Opinion
Own label progress means brands must put their focus on value
The supermarkets are doing a good job of convincing shoppers their own lines are just as good as brands
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Rankings
Britain’s Biggest Brands 2024: The biggest risers and fallers
KSI and Logan Paul’s Prime has soared a massive 96 places on our list
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Rankings
Britain’s Biggest Brands 2024: Who’s about to enter the top 100?
Fabric and air freshener brand Febreze is wafting ever closer to the top 100, having put an extra £11.1m through tills
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Videos
Britain’s Biggest Brands enters physical world
The Museum of Brands features The Grocer’s up to date list of Britain’s Biggest Brands 2023
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Comment & Opinion
Stagnation, innovation and Britain’s Biggest Brands
Inflationary pressures have led to many businesses maintaining, rather than growing, their portfolios
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Rankings
How Britain’s 100 biggest brands are innovating through a cost of living crisis
NPD is expensive and risky. Some brands have pulled back, but others are reaping the benefits of thinking long term and investing accordingly Britain’s biggest grocery brands have faced a hectic 12 months. Against a backdrop of inflationary pressures and ongoing supply chain disruption, they’ve been locked in negotiations with ...
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Rankings
How to justify marketing spend during an inflation spike
Though UK ad spend started strong in 2022, growth began to slow in the second quarter
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Rankings
Britain’s Biggest Brands 2023: The biggest risers and fallers
A scorcher of a summer put two bottled water brands among the brands to gain the most sales in the year to December 2022, according to NiQ data
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Rankings
Meet the brands challenging the 100 biggest in the UK
Price hikes have been behind significant gains in value for these brands
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Rankings
Britain’s Biggest Brands 2023: The top 100
These are the UK’s biggest grocery brands by value in the year to 31 December 2022, according to data from NiQ
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Rankings
Britain’s Biggest Brands 2022: the top 100
The data in Britain’s Biggest Brands 2022 is for the period 52 w/e 1 January 2022