All Marketing articles
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Analysis & FeaturesThe growing concern over GLP-1 marketing to new mums
Online mumfluencers are dropping heavy hints about ‘medically supported weight loss’ – but doctors warn some adverts are ‘irresponsible’
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NewsHolland & Barrett joins Breakout Wellness UK to back challenger brands
H&B will offer 10 challenger brands advice and product development support through a new partnership with Breakout Wellness UK
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NewsHotel Chocolat launches rapid delivery offer with Deliveroo
The partnership aims to capitalise on demand for last-minute gifting, Deliveroo said
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Comment & OpinionYour Voice: Huel, health consciousness and cost of living
After the CMA’s approval of Danone’s acquisition of Huel, the question now is whether Danone can grow the brand without making it less ‘Huel’
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NewsTHG Ingenuity names new CEO
The new CEO will commence in the role this December, to lead the company through ‘its next phase of growth as a proprietary commerce operating system’ after its demerger from THG last year
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NewsBirchall Tea takes to TV to persuade Brits to update tea habits
More than 40% of tea buyers stick to the same tea they’ve always bought, according to YouGov research commissioned by Birchall
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NewsAnthropic releases blueprints for retailers to make own e-commerce AI bots for customers
The blueprints contain ‘the harnesses, patterns, and guardrails’ a retailer’s engineering team needs ‘to get a commerce agent running in days’
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Analysis & FeaturesRice rice baby: how retail can cash in on the world food boom
Volume sales of rice – the world’s most widely consumed grain – are surging as Brits travel increasingly far and wide on their culinary adventures. So what’s cooking? And what’ll be the next big thing? We’ve polled 1,000 shoppers to find out this and much more…
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Partner FeaturesHow sports nutrition suppliers can power up their sales online
Discover how one sports nutrition supplier has outpaced the competition to deliver revenue growth of 19.2% with the use of an optimised e-commerce strategy.
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Comment & OpinionThe high-growth category no one talks about
One in three people will experience incontinence, yet stigma – not distribution or innovation – remains the category’s biggest barrier to growth, says Jenna Duguid, senior sales director at Procter & Gamble UK
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Comment & OpinionBecks opts for Stella in confusing Gentlemen campaign
The ad lacks the requisite wit to carry off its bizarre narrative
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Comment & OpinionTesco Kitchen sets high bar for supermarket-backed lifestyle shows
Hosts Greg James and Seema Pankhania provide a balance of loose chat and serious foodie business, but always allow their guest to shine brightest
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Comment & OpinionA price premium without fandom is just price
Own label has caught up on innovation, price and even taste, but the one thing it still can’t fast-follow is fandom
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NewsGen Z appetite for meat and dairy grows
Between September 2025 and January 2026, red meat purchase intent among Gen Z rose by eight percentage points, alongside a three percentage point increase for dairy
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NewsArla unveils Feed Life masterbrand strategy and breakfast campaign
The brand said it was a long-term promise focused on ‘enabling good food choices that make life better’
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NewsKitchen assistant app Remy introduces social media recipe extract-and-shop tool
It’s been launched in response to the fact that “the way households find recipe inspiration has fundamentally changed”, the company said
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NewsToby Carvery makes retail debut with exclusive range into Iceland
An initial 11 products will launch in Iceland and Foodwarehouse stores nationwide this month
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InterviewsHow non-alcoholic pioneer Mother Root pushes flavour over function
Mother Root’s founder took inspiration from New York bartenders for her ‘divisive’ vinegar-based aperitif, which is pulling up trees in low & no spirits
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NewsPlanet Organic losses narrow after year of ‘significant improvement’
The turnaround marked ‘a really good effort’, MD Mark Broomfield told The Grocer
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NewsBeyond Meat launches ‘September Reset’ celebrity-fronted campaign
The ‘Beyond Busy: September Reset’ campaign will be fronted by NHS GP and TV doctor Dr Amir Khan and TV personality, fitness entrepreneur and mum Lucy Mecklenburgh