All Loyalty articles
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Analysis & Features
Christmas 2024: what were the highs and hiccups for supermarkets?
Supermarkets took the cheap veg battle to a new low of 8p this Christmas. How did it pan out and what else did they try?
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News
Deliveroo’s souped up loyalty programme giving aggregator app a boost
The app is also seeing ‘strong growth’ in grocery
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News
Fortnum & Mason to launch loyalty scheme as profits soar
The ‘royal’ grocer Fortnum & Mason wants to capitalise on a ‘desire for a sense of belonging’ from its ‘best’ customers, said CEO Tom Athron
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Interviews
How ‘customer-centric’ CEO Rodrigo Maza plans to revive Naked Wines
Naked Wines boss Maza is moving away from vouchers as he looks to retain ‘the right kind of customers’ – and achieve profitability
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News
Lidl gives loyalty scheme members chance to win £10 discount with every shop
Until January 15, the discounter is promising one in 10 shoppers using the Lidl Plus app will be rewarded with a £10 coupon to claim off their next shop
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News
Tesco Unpacked reveals Clubcard holders’ most popular food choices
The retailer today began rolling out the findings to more than 18 million people in the loyalty scheme
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Comment & Opinion
Is Asda firing blanks in its latest price war campaign?
Asda has come out all guns blazing in a new supermarket price war to mark the start of 2025. But does it have the ammunition needed, or is it firing blanks?
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News
Asda and Morrisons kick off 2025 with price war
The Big Jan Price Drop will see reductions of an average of 26% on products including in-store and online
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Comment & Opinion
How a Christmas tech fail left customers with trust issues
When Morrisons and Ocado both saw their tech systems fail on the busiest Christmas shopping day of the year, customers were left wondering where to turn
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News
Sainsbury’s extends Nectar partnership with Woodland Trust
Sainsbury’s shoppers will now be able to contribute their Nectar loyalty points towards woodland conservation work until 2027
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Comment & Opinion
CMA investigation highlighted the flaw in loyalty schemes
Promotions are good for short-term gain but true trust and loyalty requires a more meaningful strategy, says Patrick Finlay, MD of The Category Management Company
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News
Turkey prices up to 22% cheaper as Christmas price cuts gather pace
Half of all frozen turkeys in the mults are cheaper year on year, analysis of Assosia data shows
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News
One Stop launches exclusive loyalty scheme with Snappy Shopper
Called Snappy Rewards, it allows online shoppers to unlock perks, such as free or discounted products, based on their level of spending
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News
Morrisons ramps up loyalty scheme with rewards on all products
Morrisons relaunched the More Card in May last year promising it would bring a “radical “ overhaul of loyalty at the supermarket
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Comment & Opinion
Which? supermarket prices obsession is wrongly influencing public opinion
According to the CMA’s latest report, 40% of shoppers do not trust loyalty prices are a genuine saving, says Ged Futter, director of The Retail Mind
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News
Aldi rewarding loyalty at Christmas with ‘Big Advent Giveaway’
Every day from Sunday 1 December, customers will have the chance to win back the cost of their shopping
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Comment & Opinion
Another day, another Which? attack on supermarket prices
The CMA verdict is finally in for those ‘rip-off’ supermarket loyalty schemes - but Which? won’t be leaving it there…
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News
Sainsbury’s anti-fraud efforts causing friction at self-service tills
Shoppers are currently unable to scan reduced to clear yellow label items at Sainsbury’s self-service checkouts
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News
Competition watchdog probe finds 92% of supermarket loyalty deals are ‘genuine’
The CMA said it had found “very little” evidence of supermarkets lifting their “usual” prices as displayed on the offers to make the deals seem more attractive
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News
Media Bites 27 November: loyalty pricing, John Lewis and Christmas pet treats
The competition watchdog has cleared supermarket loyalty schemes of price manipulation