Archive of all category reports – Page 43
-
Category Report
Canned & ambient category report 2015
No self-respecting survivalist would be without a bunker full of tinned food. But is the canned and ambient category in a dark place?
-
Category Report
Left on the shelf? Canned & Ambient Category Report 2015
The overall category is having a tough time, but key brands and sub-sectors are bucking the trend
-
Category Report
Discounters rise: Home Baking Category Report 2015
Prices are on the up in the home baking aisle despite the soaring influence of the discounters
-
Category Report
OC&C Global 50: the giant slowdown
Global growth for fmcg giants has seldom been so anaemic
-
Category Report
Where to for free from?
Brits have spent an extra £100m on free-from food and drink - but where should it go in-store?
-
Category Report
Focus on functional food 2015
As more products are being sold as ‘superfoods’, some worry the term is losing credibility
-
Category Report
Focus on free from 2015
Where should free-from go in store: in its own fixture or among conventional products?
-
Category Report
Functional food category report 2015
What can functional brands do to mitigate risk?
-
Category Report
Focus on lunchbox 2015
One of the biggest Lib Dem initiatives to come out of the coalition was free school meals. How has this affected lunchboxes?
-
Category Report
Lunchbox category report 2015
What does the coming year hold for players trying to earn a crust from the lunchbox sector?
-
Category Report
Focus on beer & cider 2015
A year ago cider was booming. Now, in absolute volume terms, it’s the sector’s worst performer. Why?…
-
Category Report
Beer & cider category report 2015
Is cider’s slight slide over the past year just a blip or a sign of things to come?
-
Category Report
Focus on energy drinks 2015
Critics say sugar and caffeine levels in energy drinks are dangerous and addictive. What are brands doing to allay fears?
-
Category Report
Energy drinks category report 2015
How are sales holding up? And what are energy drinks players doing to counter the criticisms?
-
Category Report
Focus on Butters & Spreads 2015
Everyone from marge to veg spread players is adding butter to recipes as the wider spreads market slides. Is it paying off?
-
Category Report
Butters and spreads category report 2015
How can brands fight back to have a year worth toasting?
-
Category Report
Focus on health & supplements 2015
Brits got through an extra 1.6 million packs of supplements in the past year. Can growth continue?
-
Category Report
Healthcare and supplements category report 2015
Is the sector’s golden age about to be cut short? And is there any weight to the scare stories?
-
Category Report
Grocery Retail Structure 2015
There’s an inconvenient truth at the heart of convenience retailing
-
Category Report
Frozen category report 2015
What are suppliers doing? And how realistic is Birds Eye’s ambition?