Archive of all category reports – Page 61
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Category ReportFocus on Adult Soft Drinks
The sobering truth is that Brits are buying less booze, which presents a huge - and relatively untapped - opportunity for the soft drinks market.
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Category ReportFocus on Food on the Go
As more and more of us opt to grab food on the hoof, we’re being confronted with an increasingly bewildering array of choice.
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Category ReportLeerdammer and Dairy Crest have year round TV ads for cheese
Leerdammer’s been flashing the cash, a hike in spend of more than 200% elevating it to the number nine spot…
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Category ReportWyke Farms, Butlers, Dziugas, Pilgrims Choice: NPD in cheese
A 15-month-old ‘full and rounded’ vintage Cheddar is the latest offering from Somerset-based Wyke Farms…
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Category ReportThe rise of low fat and salt cheeses
‘Healthy’ and ‘cheese’ are not two words historically seen in the same sentence…
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Category ReportDziugas sets up coffee shops to promote new cheese
Lithuanian cheese brand Džiugas is taking the concept of sampling to another level…
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Category ReportNew Philadelphia flavours inspire own-label copies
‘Chocolate Philly – don’t be silly’ Jennifer Saunders told viewers in an ad campaign…
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Category ReportAssosia assesses cheese market promotional activity
All of the 10 most-promoted cheese brands (including own label) have increased their use of featured space deals…
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Category ReportCheese brands look to cross-category launches
Crunch time is fast approaching for many mainstream cheese brands as growth becomes increasingly elusive…
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Category ReportFirst Milk eyes growth after deal with Adams
After losing a major contract to Arla to supply own-label Cheddar to Asda, things could be looking up for First Milk…
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Category ReportSmall organic suppliers to woo retail's big cheeses
It’s not so much a case of being left on the shelf… organic cheese is having trouble even getting on the shelf…
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Category ReportKantar Worldpanel on the cheese market
Cheddar makes up 54% of the total cheese market and growth has been driven by volume…
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Category ReportFocus on Cheese: Hard cheese
Brands are being left on the shelf as shoppers opt for cheaper own label…
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Category ReportFocus on Cheese
Talk about hard cheese! Brands have had precious little luck over the past year as they have been battered by own label in the increasingly price-sensitive cheese aisle.
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Category ReportHiggidy, Birds Eye, Holland’s, Ginsters: NPD in pies
A Christmas-themed pie is the first in a series of Special Guest pies from Higgidy
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Category ReportMattessons, Holland’s, Jack Link’s, Pork Farms: NPD in meat snacks
The meat snacks category is short on choice for adults, says Mattessons
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Category ReportPies in desperate times?
Pies are struggling as meat snacks tap into demand for quick and convenient ‘mini meals’…
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Category ReportFocus on Pies and Meat Snacks
Desperate Dan, famed connoisseur of the cartoon cow pie, would be incredulous. Britain’s love of the simple pleasures of meat, veg and gravy wrapped in pastry seems to be waning.
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Category ReportFocus on Fish
It’s enough to send a shiver down the spine of anyone who makes a living from frozen fish. A 4.1% value decline in fish finger sales, on volumes down 4.6%.
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Category ReportFocus on World Foods
While chilled ready meals have grown gradually more adventurous and exotic, this has arguably detracted from a more fundamental, category-wide move by supermarkets to adapt better to Britain’s multicultural tastes.