Archive of all category reports – Page 83
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Category ReportReady meals: NPD from Heinz, Birds Eye, City Kitchen
With TV dinners falling in the ratings faster than Big Brother, Birds Eye is continuing to diversify…
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Category ReportIs horsegate the final nail in the coffin for Findus?
Frozen ready meals were in hot water long before the horse meat scandal, with shoppers switching to fresh…
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Category ReportFocus on ready meals
Frozen ready meals were in hot water long before ‘Horsegate’ hit the headlines. How can the category - and Findus - survive?
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Category ReportFocus on pizza
The resurgence of own label in pizza may have been stemmed by the brands, but why are some doing so well and others so badly?
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Category ReportPizza - a hero category?
The resurgence of own label may have been stemmed by the brands, but why are some doing so well and others so badly?…
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Category ReportE-cigs: safer alternative's sales are soaring
As tobacco continues to feel the heat from legislation and consumer downtrading, one market is doing very nicely…
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Category ReportTobacco - going upin smoke?
First the display ban, now rising duty, the threat of plain packs and smokers downtrading. Can the industry fight back?…
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Category ReportFocus on tobacco
First the display ban, now rising duty, the threat of plain packs and smokers downtrading. Can the industry really fight back?
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Category Report
Why cooking sauces need to cook up more NPD
A lack of innovation has taken its toll on cooking sauce sales… and pouches may be part of the problem…
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Category ReportCooking sauces: the latest NPD
Curry fans no longer need to head to the nearest Indian restaurant for a Goan prawn curry…
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Category ReportFairtrade: a Fair fight?
Fairtrade is booming. But big brand and category conversions are driving most of the growth…
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Category ReportFairtrade Fortnight: fuelling up to go further
Megaphones out. PoS up. Coffee-powered car go! Fairtrade Fortnight (25 February-10 March) is nearly upon us…
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Category ReportPouch and sachet formats - ignore them at your peril
Cooking sauces are going all Hollywood…
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Category ReportFocus on cooking sauces
A lack of innovation has taken its toll on cooking sauce sales… and pouches may be part of the problem rather than the solution
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Category ReportFocus on fairtrade
Fairtrade is booming. But big brand and category conversions are driving most of the growth… not the more expensive niche brands…
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Category ReportBrands ramp up ad spend for 2013
Five of household’s biggest brands significantly cut ad spend last year…
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Category ReportIt's not all about Makro at Booker
With all of the excitement surrounding the Makro deal, it would be easy to overlook the success of Booker in 2012 before Makro even joins the party…
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Category ReportHousehold brands all washed up
Sometimes an economic situation gets so bad that it threatens to – as Domestos would put it – kill weak brands dead…
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Category ReportP&G brands taking a back seat in the promo death spiral
Brands have been caught a “death spiral” as the competition gets more cut-throat…
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Category ReportI, Robot: saving backs in the future
It looks as if households of the not-too-distant future will not just be weighing up how to save money on cleaning…





