Category reports – Page 33
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Category ReportCreepy chic: Halloween category report 2018
Hip young things are spending growing amounts on dressing to kill at ghoulish gatherings every October - and fmcg wants in on the action.
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Category ReportInstantly Instagrammable: home baking category report 2018
Consumers are paying more attention to the photogenic capabilities – and trend potential – of their bakes than ever before
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Category ReportA new lease of life: ambient & canned goods report 2018
Early signs of recovery are starting to show. Over the past year, sales have shot up 2.7% to £2,303.5m
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Category ReportLike moths to a flame: free-from category report 2018
The sector has attracted mainstream brands that haven’t changed in any way for the free-from audience – but which are benefiting from its boom
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Category ReportThe social factor: functional foods category report 2018
As celebrities extol the virtues of functional food and drink on social media, younger shoppers are rapidly taking note
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Category ReportLunchbox & Back to School Category Report 2018
Brits are making fewer sandwiches and ramping up the number of soups, salads and more exotic options in our lunchboxes
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Category ReportCraft on top of the world: Beer & Cider Category Report 2018
The World Cup has kicked off and it’s not just the footie fans and militaristic Russian ultras twitching with excitement
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Category ReportClipped wings? Energy Drinks Category Report 2018
The industry is contending with a new wave of health-conscious shoppers and under-16 sales bans
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Category ReportThe Midas touch: Butters and spreads category report 2018
Block butter prices have soared a whopping 33% over the past year – pegging the average price per kilo at £5.58
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Category ReportSwimming against the current? Scotland category report 2018
Can salmon, and other flagship Scottish food & drink industries, flourish in such turbulent political and economic waters?
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Category ReportHere comes the sunflower: oils category report 2018
An extra 4.4 million litres of sunflower oil were sold in the past year – an 8.4% rise
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Category ReportFrozen food category report 2018: the comeback kid
How has frozen achieved such a dramatic turnaround in just one year?
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Category ReportThe new face of the fifties: Healthcare Category Report 2018
The new Saga qualifiers are active, healthy and – most importantly – are taking care of themselves
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Category ReportPublic enemy? Meat category report 2018
Just as Horsegate was fading into a distant memory, the past 12 months have heralded a fresh set of scandals for the sector
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Category ReportCraft revolution? Bread & baked goods category report 2018
It seems shoppers are eschewing mass-produced sliced bread in favour of something more artisanal
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Category ReportUp in the air: crisps, nuts & snacks category report 2018
The sector’s NPD pipeline resembles a conveyor belt dialled up to 11, rattling out weird and wonderful new products at a blistering rate
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Category ReportOnly the finest: Own Label Category Report 2018
You might expect the supermarkets’ value lines to be stealing the show. Yet the reality is altogether different
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Category ReportPlaying the game: Soft Drinks Category Report 2018
You’d expect the taxman to have lost a few friends last week when he began levying as much as 24p for every litre of sugar
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Category ReportMeet Food 2.0: UK food & drink shows category report 2018
The five William Reed shows at the NEC Birmingham this week will cover everything that is set to influence our eating habits
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Category ReportFountain of youth: beauty & suncare category report 2018
As more and more consumers look for that eternal glow, the skincare sector is flourishing





