Category reports – Page 52
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Category ReportBritain's 100 Biggest Brands: spot on strategy and execution
In chess, the first mover always has an advantage. The same applies in grocery…
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Category ReportFocus on IFE Exhibition Report
IFE is taking on a distinctly Latin American feel this year. But can brands with more adventurous tastes make it big?
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Category ReportThe Top 50 Independents
A record 14 indie forecourts featured in this year’s ranking, with their combined sales rising 19% to £2.9bn
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Category ReportFocus on Ready Meals
Ready meals have bounced back from Horsegate – and they’ve come back posher. So where does that leave the telly dinner?…
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Category ReportIFE category report 2015
Hard on the heels of last summer’s Brazilian World Cups, brands from Brazil and its Latin American neighbours will have their strongest ever presence at IFE this year
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Category ReportFocus on Toys
Licensed and pocket money lines are driving growth as supermarkets prove they aren’t toying around…
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Category ReportToys category report 2015
Everything is awesome in toyland, as the upbeat song from The Lego Movie chimes. Things are pretty good in the supermarkets as well.
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Category ReportFocus on Ice Cream
Growth in ice cream has struggled after last summer failed to live up to the scorcher of 2013…
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Category ReportIce Cream category report 2015
A cold wind is blowing across the ice cream category. Although value sales have risen, volumes have barely squeaked up.
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Category Report
Focus on: Juices & Smoothies
With the government under pressure to regulate juices & smoothies, can the brands cut sugar content by dangling a carrot?…
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Category ReportJuices & Smoothies category report 2015
As suppliers try to cut sugar intake by dangling a carrot in front of our noses, calls are growing for the government to strike with its regulatory stick
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Category ReportReady meals category report 2015
Value growing ahead of volume reflects the success of pricier, premium and predominantly chilled products
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Category ReportPizza category report 2015
The force is strong with pizza. In 2014, sales grew 4.2% to £899.1m on volumes up 2.6%
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Category ReportFocus on Pizza 2015
Pizza has grown strongly this year, taking on takeaways despite a lack of advertising and licensing
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Category ReportThe Big 30 wholesalers
The sector has been buoyed by both the continued growth of the convenience sector
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Category ReportE-cigarettes category report 2015
Now should be the perfect time for electronic cigarettes to start making serious inroads
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Category ReportFocus on e-cigarettes
With storm clouds gathering for the tobacco sector, and the display ban coming fully into effect in April…
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Category ReportTobacco category report 2015
The age of cigarette endorsements from doctors and the glitterati couldn’t seem more distant
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Category ReportFocus on tobacco 2015
The age of cigarette endorsements from doctors and the glitterati couldn’t seem more distant
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Category ReportCooking sauces category report 2015
Households are getting smaller. More of us are cooking from scratch. The discounters are moving in.





