Category reports – Page 58
-
Category ReportCrisps, Nuts and Snacks Category report 2014
Britain is a nation of snackers. And we’re becoming much more discerning, with healthier and more premium bagged treats the flavour of the month.
-
Category ReportFocus on Crisps, Nuts & Snacks
We’ve eaten 7,600 more tonnes of snacks in the past year. Can ‘healthy’, posher lines backed by celebs sustain growth?…
-
Category ReportSoft drinks category report 2014
Pop is losing power as a new generation of healthier, exotic and innovative drinks enjoys stellar sales. How can it regain its fizz?
-
Category ReportFocus on soft drinks
Pop is losing power as a new generation of healthier, exotic and innovative drinks enjoys stellar sales…
-
Category ReportCoke takes a leaf from SodaStream... or Nespresso...?
Imagine a cross between a Sodastream and a coffeemaker that can pour a glass of Coke, Fanta or Sprite in your own kitchen…
-
Category ReportWine and champagne category report 2014
Rising average wine prices have played to own label’s advantage – with the discounters yet again toasting huge market share gains.
-
Category ReportFocus on wine and champagne
Rising average wine prices have played to own label’s advantage with the discounters yet again toasting huge share gains…
-
Category ReportOwn Label Category Report 2014
As the price war heats up retailers have a tough choice: good, better, best, or all three?…
-
Category ReportToys category report 2014
Toys and collectables are on the front line in the battle between grocers and high-street retailers - and the supermarkets are sustaining heavy casualties.
-
Category ReportSuncare category report 2014
What a scorcher! As the mercury rose last summer, so did sales of suncare products.
-
Category ReportFocus on toys and collectables 2014
Supermarket toy sales are falling. Could new film, TV and World Cup licensed lines help them?…
-
Category ReportFocus on suncare 2014
After last year’s bumper summer, suncare brands are now facing a squeeze from own label…
-
Category ReportUK fmcg advertising report 2014
The unstoppable rise of social media has led to a proliferation of highly targeted, personalised advertising. Who are biggest fmcg advertisers in the UK in 2014?
-
Category ReportYoghurts and potted desserts category report 2014
Just one word sums up the past year in yoghurt: scher-mazing, as Müller Corner poster girl Nicole Scherzinger would say.
-
Category ReportThe Scher-mazing rise of yoghurts and desserts
Dessert-style yoghurt has the X factor, thanks partly to smart NPD and ads starring a certain scher-singer…
-
Category ReportBarbecue category report 2014
Brits fired up the barbie in record numbers last year thanks to the summer. This year could be hotter, longer, slower…
-
Category ReportBottled water category report 2014
Bottled water is booming. Analysis suggests that category value and volume growth is far outpacing that of grocery overall.
-
Category ReportStreet eats: how BBQ is ‘mashing up’ global styles
Plain old bangers don’t cut it anymore. Even the ‘low & slow’ rubs and marinades and Brazilian flavours tipped as the next big thing look a tad tame next to what’s going on down on the street.
-
Category ReportFocus on barbecue
Brits fired up the barbie in record numbers last year thanks to the summer. This year could be hotter, longer, slower…
-
Category ReportBritain's 100 Biggest Grocery Brands 2014
It’s a cut-throat time for the UK’s leading brands, with own label fighting hard and volumes over a barrel. So which brands are ship shape? And who’s leaking water?





