Category reports – Page 72
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Category ReportHow to clean up your reputation in the digital age
Online reputation management companies can limit bad publicity… but they come with a health warning…
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Category ReportHorsegate: Who are the winners?
Four months on from the horsemeat scandal, how has shopper behaviour changed? Who has taken the biggest hit in sales and who is best placed to turn ‘Horsegate’ to their advantage?
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Category ReportA new era for meat supply: Trust but verify
Meat suppliers can carry out DNA tests, but they are beset by challenges in their efforts to ensure authenticity…
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Category ReportMeat & fish special report 2013
In the year of the ‘horsegate’ scandal, we survey the meat and fish industry, with key interviews, stats and analysis on the trends shaping the sector.
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Category ReportAdult soft drinks do well in any weather
People aren’t just buying soft drinks these days, “they’re buying experiences”, says Jim Cregan, founder and MD of Jimmy’s…
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Category ReportLevi Roots, Shloer, J2O, Bottle Green: NPD in carbonates
Levi Roots is adding a new flavour to its Jamaican Sunset soft drinks range…
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Category ReportSmaller soft drink pack sizes prove a big hit
Bigger doesn’t necessarily mean better in soft drinks – especially as brands chase growth in convenience and on-the-go…
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Category ReportMixers try combos to tackle mixed sales picture
Staying in might be the new going out, but the recessional trend hasn’t extended to mixer drinks….
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Category ReportIconiq, Lucozade, Red Bull, Rockstar: Energy drinks NPD
Iconiq Drinks’ latest offering couldn’t boast any more on-trend credentials if it tried…
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Category ReportBelvoir, Ribena, Bottle Green, Jucee: NPD in squash
Belvoir Fruit Farms’ latest cordials and pressés are inspired by an English country garden…
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Category ReportNostalgia is a popular flavour in recession
The continuing economic gloom has left its mark in soft drinks but not in the way you might think…
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Category ReportCoke falls as Red Bull skydives
Spend on advertising Coke was flat and Diet Coke and Coke Zero’s budgets were cut by a third last year…
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Category ReportSports and energy drinks: brands rule
Brands dominate sports and energy drinks, accounting for over 80% of the market by value and volume…
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Category ReportSquash and cordials: double concentrate attracts shoppers
The growth of squash, cordials & juice drinks has begun to slow and growth is now in line with total soft drinks…
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Category ReportFocus on wine & champagne
Wine prices are soaring. Now the industry is trying to add value by launching even pricier, posh wine. Will drinkers swallow it?
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Category ReportFocus on own label
As own label plateaus in the UK, the time is ripe for suppliers and retailers to start capitalising on new growth opportunities abroad…
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Category ReportFocus on Own Label: SymphonyIRI
Own label continues to challenge brands as cash-strapped shoppers cut the cost of their weekly shop…
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Category ReportCutting edge own labels
nnovative enough to make P&G green with envy, reckons manufacturer McBride…
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Category Report
Own label: the new frontiers
As own label plateaus in the UK, the time is ripe to start capitalising on opportunities abroad…
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Category ReportFocus on Wine & Champagne: How much for a bottle of wine?
Wine prices are soaring. Now the industry is trying to add value by launching even pricier, posh wine. Will drinkers swall…