All Cereals & breakfast articles – Page 11
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News
Weetabix shortages possible as factory engineers consider strike action
New contracts due to major changes in shift allowances would see staff ‘lose up to £5,000 a year’
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Analysis and Features
How has Kellogg’s escaped HFSS ban, and how can others?
As Kellogg’s announces four of its five bestsellers will be non-HFSS, will the impact of new rules on the cereal aisle be less dramatic than feared?
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News
Kellogg’s to cut salt and sugar in push to boost health credentials
The cereal giant plans to remove 10% of the sugar from its kids’ cereal range and at least 20% of the salt from the range
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Category Report
The rise of breakfast snacks: healthy snacking category report 2021
A surge in breakfasts at home during the pandemic has boosted the healthy snacks market. How are brands rising to the occasion?
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News
Fuel10k adds ‘protein boosted’ duo to granola lineup
The brand said they offered its “signature health benefits” with each serving high in fibre and “boosted with plant-based protein and vitamins”
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Analysis and Features
New and improved products that will escape the HFSS ad ban
Food brands are looking to stay below the government’s HFSS threshold with new products and reformulated lines
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News
Government seeking national supplier for £24m school breakfast contract
The contract is set to run for two academic years from September 2021 to July 2023
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News
Weetabix eyes 'indulgent cereal' market with Chocolate Melts duo
The cereal is aimed at ’indulgent yet nutritious’ breakfast occasions
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Analysis and Features
Mother’s Day 2021: what the supermarkets have planned
It will certainly be a Mother’s Day with fewer cuddles, but here’s what the supermarkets are doing to make sure it’s not short of breakfasts in bed, beautiful blooms and sweet treats
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News
Weetabix targets easing of Covid-19 restrictions with coffee NPD
Sales of the brand’s breakfast drinks have been hit by the decline in the on-the-go market during the pandemic
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News
Bio&Me appoints chief operating officer as it readies for growth
Gut health challenger brand Bio&Me has appointed Mark Isaacson as COO as it prepares to scale the business and launch new products
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Analysis and Features
Weetabix + Beanz: how the explosive social media campaign unfolded
How did Weetabix set about breaking the internet? Was it planned – or just a stroke of social media magic?
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News
Weetabix sales surge following baked beans social media post
A divisive post showing the cereal bars slathered in baked beans went viral last week
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Analysis and Features
Five healthier products launching for Pancake Day 2021
These new launches include vegan, sustainably-sourced and protein-packed options for a more virtuous Shrove Tuesday
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News
Kellogg’s launches limited-edition Strawberry & White Choc Coco Pops
It will hit the mults on Friday 12 February for a limited period of 12 months
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News
Asda extends cull of on-pack cartoon characters in sugar clampdown
Retailer is to remove characters from ice-cream, confectionery and milk products
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News
Fuel10k partners with FareShare for half a million porridge pots donation
The tie-up will see the brand donate one porridge pot for every one sold in retail and online
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Category Report
Morning dilemma: cereals category report 2021
Brits have been torn between indulgent and healthy breakfasts as they’ve battled lockdown fatigue. What’s the long-term outlook?
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My Alternative CV
Helena Blincow, Weetabix Food Company, on Destiny’s Child, snakes and malbec
‘My motto in life? Courage is not the absence of fear; it is the ability to act in the presence of fear’
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News
Fruit & veg snack bar duo added to WK Kellogg by Kids range
They join the WK Kellogg by Kids range, which launched last year